Demand Generation Lead
About The Position
We're looking for a Demand Gen Lead to sit at the intersection of marketing, research, and product and think strategically about how to reach the most technical builders in AI. This is a high-autonomy, high-impact role where you will own the full demand funnel: from identifying and reaching the right prospects, to designing campaigns and experiments that generate qualified pipeline, to partnering closely with our Field Team to convert interest into meaningful long term partnerships. Our buyers are CTOs, Heads of AI, and research leads training frontier models in their specific domains. They don't respond to generic outbound or played-out playbooks. You'll need to be creative, data-driven, and deeply thoughtful about how to earn the attention of people who are building the most advanced AI systems in the world.
Requirements
- Demonstrated ability to build pipeline selling to technical or research-oriented buyers.
- Experience designing and running multi-channel campaigns — outbound, events, ABM, paid, content — and measuring their impact on pipeline and revenue.
- Scrappiness, creativity, and a bias toward action. You're a builder, not an optimizer of someone else's machine.
- Comfort operating in ambiguity - our market is new, our buyers are novel, and the playbook doesn't exist yet.
Nice To Haves
- Experience as an early demand gen or growth hire at a high-growth startup, where you built the function from scratch.
- Familiarity with selling to AI/ML teams, research organizations, or deeply technical enterprise buyers.
- Experience using product-led growth signals or community engagement data to identify high-intent prospects.
Responsibilities
- Build and own a highly personalized demand generation engine: design, execute, and optimize programs across outbound, strategic events, social, and high value content that excites frontier model builders before their very first call
- Run rigorous experiments: treat demand gen like a growth problem - form hypotheses, launch tests, analyze results, and double down on what works
- Construct highly targeted outreach: use product signals, research engagement, event attendance, and market intelligence to build precise prospect lists and tailor messaging to technical buyers
- Build the infrastructure: stand up the tools, workflows, and reporting needed to run a data-driven demand generation function
Benefits
- This role offers market competitive salary, equity, and competitive benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
