Deep Eddy Vodka Internship

Heaven Hill Brands•Louisville, KY

4d•Onsite

About The Position

This is a paid internship that is part of Heaven Hill's Summer Internship Program (running May-August). The role is based at our Louisville Office.             As part of the Heaven Hill Summer Internship Program, you will support organizational strategic goals through hands-on project work and high-impact assignments. Our program is designed to provide meaningful experience, professional development, cross-functional exposure, networking opportunities, facility tours, and intern engagement events throughout the summer.     What the Role Is The Deep Eddy Vodka Marketing Intern will support the Marketing team by contributing to brand-building initiatives, creative development, promotional planning, and strategic project execution for the Deep Eddy brand. The intern will assist with campaign execution, content and asset development, event and partnership coordination, consumer insights, and cross-functional marketing initiatives—all while supporting key work that advances the Deep Eddy brand’s strategic priorities. You will gain hands-on experience in: Brand positioning and portfolio understanding Creative project coordination, including photoshoots, packaging, POS, and presentations Social media and digital engagement planning Event and experiential support tied to Deep Eddy partnerships and consumer initiatives Early-stage innovation and new product development processes Sales, consumer, and industry trend analysis Collaboration with Brand Teams, Creative Services, Corporate Communications, Production, and agency partners

Requirements

A current Junior or Senior pursuing a Bachelor's degree in Marketing, Business, Management, Communications, or a related field
Able to turn complex research into simple, compelling insights
Familiar with consumer behavior, social culture, and marketing trends
Creative, curious, and enthusiastic about working on a culturally expressive brand
Organized with strong time management skills
Comfortable managing multiple projects and deadlines
Professional, collaborative, and able to work across diverse teams
Capable of working independently and taking initiative

Responsibilities

Develop a strong understanding of the Deep Eddy brand, its positioning, consumer base, and role within the broader Heaven Hill portfolio.
Support brand-specific initiatives that strengthen awareness, relevance, and strategic growth.
Assist with coordination for Deep Eddy photoshoots, promotional campaigns, and annual marketing initiatives.
Support creation and organization of packaging, point-of-sale materials, and brand presentations.
Collaborate with internal teams and external agencies to ensure cohesive and timely delivery of creative assets.
Utilize and analyze sales data and industry information to inform marketing initiatives.
Collect and analyze consumer trends, turning insights into clear and compelling presentations for senior leaders.
Research consumer opinions and competitive strategies and recommend adjustments to current marketing strategies.
Assist in coordinating brand events and activations in partnership with Brand Teams, Visitor Centers, and Corporate Events.
Support efforts to grow and engage brand communities targeted engagement and experiential support.
Provide day-to-day administrative support for the marketing team, including timelines, documentation, and project coordination.
Participate in internal meetings and assist in maintaining workflow organization across teams.
Prepare and present findings and recommendations to internal teams throughout the internship.
Deliver a final presentation to the Executive Leadership Team summarizing your project work and key learnings.
Participate in developmental workshops, networking opportunities, and cross-functional exposure events.