Customer Marketing Manager

AcostaSacramento, CA
1d

About The Position

Join the revolution in business messaging. RCS for Business is one of Google’s fastest-growing initiatives, fundamentally redefining how organizations worldwide connect with their users. This technology powers next-generation messaging experiences for global brands such as Nespresso, United Airlines, IHG Hotels, and CVS Pharmacy - as well as innovative local businesses around the world. We are looking for a Customer Marketing Manager to lead and scale customer advocacy efforts, elevate customer stories, and shape how the world understands the impact of RCS for Business. If you’re passionate about storytelling, relationship-building, and driving influence through customer voice - this role is for you.

Requirements

  • 5+ years of experience in customer marketing, customer advocacy, customer evidence, or related roles.
  • Experience within the tech or telecommunications industry.
  • Post-secondary education in Marketing, Communications, Business, or a related field.
  • Strong storytelling and content development skills.
  • Experience engaging customers and building trusted relationships with global brands.
  • Excellent communication skills and comfort presenting to senior stakeholders.
  • Strong project management capabilities and ability to manage multiple engagements simultaneously.

Nice To Haves

  • Experience with business messaging, mobile communications, MarTech, or AdTech.
  • Experience producing video content or managing customer testimonial projects.
  • Background working with international markets or global customer bases.
  • Analytical mindset with the ability to turn metrics into insights and narrative.

Responsibilities

  • Customer Marketing Customer Advocacy Program: Execute the day-to-day implementation of the customer reference program for RCS for Business, serving as a key external contact for some of the world’s most recognized brands
  • Storytelling and Content Scaling: Create and implement a holistic strategy to develop and scale customer advocacy content, including case studies, video testimonials, and speaker opportunities, to demonstrate the ROI and impact of RCS for Business.
  • Reference Management: Identify and onboard new reference customers. Manage and monitor customer reference activity, keeping data current and accurate to ensure BD, Product, and Marketing teams have ready access to compelling customer stories.
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