Creative Strategist

Vanguard • Malvern, PA

10d • Hybrid

About The Position

Help shape the ideas that inspire millions of investors. Vanguard's Marketing’s in-house creative agency, RED @ Vanguard, blends strategy and bold creative to inspire investors’ action. We build innovative, insight-‑driven campaigns that resonate emotionally and deliver meaningful outcomes. We’re looking for a strategic thinker who loves big ideas and sharp insights. Someone who can translate business goals into inspiring creative briefs and guide creative teams toward world-class work. In this role, you’ll serve as Creative Strategist for Advice audiences, developing powerful creative briefs, shaping the creative vision, and working closely with marketing and business partners to bring compelling campaigns to life across paid and owned channels. This is a role for someone who thrives at the intersection of inspiration and influence, connecting strategy and creativity to deliver work that drives business results. Your impact Do you enjoy a mix of left brain and right brain activities? Are you energized by guiding teams toward ideas that shift perceptions and drive action? Join the team that champions investor success by leading creative campaigns that engage, educate, and inspire people to prepare for and reach their financial goals. You’ll help shape the creative ideas that change the way the world invests. In this role, you will: Lead creative strategies for omni‑channel marketing campaigns, bringing together human insights and intuitive creative thinking. Craft compelling creative briefs grounded in consumer behavior, cultural trends, competitive landscape, and brand strategy. Inspire and partner with creative teams, nurturing bold, impactful concepts from idea to execution. Build strong relationships and serve as the connective tissue between marketing strategy and creative teams. Collaborate across marketing functions to align on goals, solve challenges, and deliver cohesive, high performing‑ work. Stay ahead of industry trends across social, email, and other channels to ensure campaigns reach and resonate with our intended audiences. Pitch fresh, innovative ideas that advance business objectives in new and creative ways. Present and advocate for creative solutions with project teams, senior leaders, and stakeholders—helping them see the “why” behind the work.

Requirements

• Undergraduate degree in Marketing or equivalent experience.
• Minimum of five years related work experience.
• Excellent written and verbal communication skills that build trusted relationships and help ideas land with clarity and success.
• Demonstrates strong persuasion and influence skills.
• Confident and clear when presenting recommendations.
• Ability to establish strong cross‑functional relationships and manage multiple stakeholders.
• Embraces AI, drives innovation, and thinks creatively to set and implement a strategy—efficiently and effectively.
• Demonstrates a strong collaborative work style, often facilitating conversations and working sessions as part of the agile marketing process.

Responsibilities

• Lead creative strategies for omni‑channel marketing campaigns, bringing together human insights and intuitive creative thinking.
• Craft compelling creative briefs grounded in consumer behavior, cultural trends, competitive landscape, and brand strategy.
• Inspire and partner with creative teams, nurturing bold, impactful concepts from idea to execution.
• Build strong relationships and serve as the connective tissue between marketing strategy and creative teams.
• Collaborate across marketing functions to align on goals, solve challenges, and deliver cohesive, high performing‑ work.
• Stay ahead of industry trends across social, email, and other channels to ensure campaigns reach and resonate with our intended audiences.
• Pitch fresh, innovative ideas that advance business objectives in new and creative ways.
• Present and advocate for creative solutions with project teams, senior leaders, and stakeholders—helping them see the “why” behind the work.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level