Creative Strategist
About The Position
O Positiv Health is a Los Angeles-based women’s health company on a mission to support women through every stage of life—from their first period to well beyond their last. Since launching in 2018, O Positiv has reshaped the women’s health space, tackling long-overlooked issues with innovative, science-backed products and boldly breaking taboos along the way. Our growing portfolio spans PMS & hormone balance, vaginal & urinary health, digestion, menopause, and conception support—offering vitamins, supplements, and personal care products that women trust. Today, O Positiv products are sold nationwide at Target, Walmart, CVS, Amazon, TikTok Shop, and OPositiv.com . We’re proud to hold the #1 Vaginal Probiotic nationwide and multiple top-performing products across major wellness categories. We are scaling fast and shaping the future of women’s health. Our team combines an entrepreneurial spirit with a passion for innovation and a commitment to impact. Join us, and you’ll have the opportunity to grow alongside a company that’s making a real difference. Ready to amplify the vaginal health revolution? We’re looking for a creative, purpose-driven marketer excited about making an impact in women's health & wellness. As a Creative Strategist, you'll shape O Positiv's performance marketing creative strategies across digital marketing channels. We seek an expert in paid digital advertising, energized to ideate and oversee ads that perform and convert while elevating our brand. Our ideal candidate blends creative and analytical skills—following ad trends, generating innovative ideas, and making data-driven decisions. You'll report to the Director of Creative Performance and collaborate with other Creative Strategists and various Marketing Acquisition teams.
Requirements
- Bachelor’s Degree
- 3+ years of direct response DTC eCommerce marketing experience is preferred
- Adaptable to new social platforms, AI, and advertising technologies
- Impact-oriented and strong project management skills, with a track record of excellent results in a fast-growth environment and a strong bias for action
- Thoughtful and self-reflective, willingness to learn
- Analytical mindset with the ability to interpret ad performance data and synthesize into actionable strategies
- Strong interpersonal and communication skills, able to listen and lead with empathy, with a willingness to learn
- Excitement for startups and comfortable with change - experience at startups or in e-commerce is a plus
Nice To Haves
- Experience with Amazon and Retail is an added bonus
Responsibilities
- Driving ad ideation and production
- Managing robust ad production processes with ease and ensuring timely execution
- Analyze ad performance across paid media and email campaigns to inform and enhance strategic creative direction
- Inspire others across teams and promote productivity
- Implement out of the box advertising strategies
- Pitch winning ideas using a strong understanding of the media landscape and develop ideas into creative strategies to be implemented across various channels
- Facilitate creative ideation and encourage others to contribute winning ideas
- Translate creative concepts into detailed briefs and deliver to design, video and emails teams
- Oversee high volumes of ads and various creative assets are delivered on time, reviewed, and approved in an organized manner
- Serve as an advocate for driving consistent brand voice across all channels, without sacrificing performance
- Collaborate with acquisition and retention teams to support and align creative strategies with new product launches
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
