Creative Manager

Standard Process•Palmyra, WI

About The Position

About Standard Process: For more than 95 years, Standard Process Inc. has been a visionary leader in whole food nutrient solutions. Our whole food philosophy and mission to change lives extends far beyond our supplements to the very people we employ. We value compassion, accountability, respect, and excellence. This strong foundation has created an environment where our employees are seen as members of our family and are given the tools and resources to succeed, both personally and professionally. The Opportunity The Creative Manager is responsible for supporting the strategic direction outlined in the brand guidelines, execution, and continuous evolution of the company’s creative output. This role provides direction to an in-house creative team comprised of graphic designers, writers and a coordinator. This role supports internal stakeholders including product marketing, digital marketing, events and conventions, sales operations and members of the commercial leadership team. The Creative Manager is also responsible for vetting and managing external agencies and contractors to ensure all creative work is on-brand, strategically aligned, and effectively supports business objectives. The Creative Manager provides creative leadership and direction rather than functioning as a daily individual contributor. Strong leadership skills including experience leading an internal creative team in addition to a strong creative background is required.

Requirements

Bachelor’s degree in Graphic Design, Marketing, Communications, or a related field, or equivalent professional experience
Minimum of 7 years of professional creative experience with progressive responsibility
Minimum of 3 years of experience leading or managing creative teams
Experience working in an in-house creative environment and collaborating with external agencies
Strong understanding of branding, visual identity systems, and messaging strategy
Ability to evaluate and provide direction on creative work across design and copy disciplines
Strong strategic thinking skills with the ability to align creative output to business objectives
Effective communication and interpersonal skills across all levels of the organization
Strong organizational and project management capabilities
Proven working knowledge of creative systems, tools, workflows, and production processes, with a portfolio demonstrating concept-to-execution leadership across digital, motion, social, and campaign work.
Creative leadership and sound professional judgment
Strategic mindset with attention to detail
Ability to influence and collaborate cross-functionally
Comfort making decisions and setting creative standards
Adaptability in a fast-paced, evolving environment

Responsibilities

Continuously update and evolve Brand Guidelines. Including updated image permissions, templates and examples of use.
Establish and maintain the overall creative vision in alignment with brand and marketing strategy
Translate brand strategies and business objectives into clear creative direction and standards
Ensure consistent visual and verbal brand expression across all channels and touchpoints
Partner with the Director of Marketing & Brand Strategy to align creative initiatives with long-term brand vision
Lead concept-to-execution creative across digital, motion, social, and omnichannel campaigns, with a strong portfolio demonstrating visual leadership and execution.
Drive art direction for photoshoots and video productions, creating high-impact digital assets that shape campaign storytelling across platforms.
Lead, mentor, and manage a multidisciplinary in-house creative team, including designers, copywriters, and a creative coordinator
Set performance expectations, provide regular feedback, and support professional development
Review creative work and provide actionable guidance to ensure quality, consistency, and strategic alignment
Foster a collaborative, inclusive, and high-performing creative team culture focused on meeting deadlines.
Serve as the primary creative partner to Brand teams and internal stakeholders
Collaborate with Brand teams to understand objectives, priorities, and timelines
Translate brand initiatives into cohesive creative strategies and executions
Balance creative innovation with speed, scalability, and business needs
Manage relationships with external creative agencies, freelancers, and production partners
Provide clear creative briefs and strategic direction to external partners
Review and approve external creative work to ensure alignment with brand standards and internal objectives
Evaluate and determine appropriate use of internal versus external creative resources
Own creative intake, prioritization, and workflow processes across the team. Focus on meetings deadlines.
Partner with the Creative Coordinator to manage project timelines, capacity, and delivery
Identify and implement process improvements to enhance efficiency and creative output
Ensure projects are delivered on time, on brand, and within scope
Explore and prototype ideas using emerging tools (including AI and generative design) to accelerate workflows and expand creative range across digital channels.