Creative Director

Pace • Greensboro, NC

2d • $125,000 - $140,000

About The Position

POSITION SUMMARY: The Group Creative Director leads the development and creation of work across multiple channels, including print, digital, social and mobile, for a portfolio of clients. Creative deliverables may include but are not limited to articles, thought leadership content, visual storytelling, social media, video, podcasts and email campaigns. This role reports to the Chief Creative Officer and is accountable to senior P&L owners and clients for the quality, effectiveness and success of all creative work. This role also leads the effort to resource and fulfill creative visions through collaboration with the client, in-house team members and freelancers, creating calendars, and advising on processes, workflows and content plans against an evolving client content strategy.

Requirements

• Bachelor’s degree in journalism, communications, graphic design, English, interactive media or related field.
• 10 years senior-level content development across multiple channels including print, digital, social and mobile.
• This position requires experience – and proven success – with client-based, branded content-style publishing; content marketing strategy required.
• Strong leadership, written and verbal communication skills, client-presentation and management skills are a must
• Must be a creative thinker and innovator with tons of ideas for content and ways to motivate creative thinking in others
• Excellent writing and editing skills and the ability to conceptualize articulate and execute an editorial vision
• Process design, content program and campaign design for digital, including social and SEO best practices, client presentations, presentation document writing, copyediting and proofreading; collaboration with strategy, account team members and of course, creatives—art and edit
• Experience with various content management systems
• Editorial staffing and budget oversight

Responsibilities

• Lead creative teams in the development and execution of multichannel content programs
• Supervise any direct reports, which may include editors and art personnel
• Ensure content is on brand and aligns with client objectives
• Develop content proposals, editorial charters, reports and long-range strategic plans to support the client’s objectives
• Strategize with sales and marketing team to create platforms for advertiser/marketing partnerships and native ad placements
• Attend weekly client status calls and other client calls as required
• Attend weekly Pace team status calls and other Pace calls as required
• Stay abreast of trends in content marketing and the client’s business verticals
• Collaborate with strategy and account management teams to ensure all work meets or exceeds client expectations
• Travel as required to perform above duties

Benefits

• A full suite of benefits is available following one full month of employment including medical, dental, vision, 401(k) with profit sharing, and other ancillary benefits.
• We even have a Life Balanced Account where you can get reimbursed for things like groceries or a haircut (yes, really!)
• PTO: Vacation, Recharge, Safe & Sick Time, Flexible Holidays + 10 standard paid holidays and a paid Day of Service
• Free financial wellness and planning and a robust EAP
• Additional fun perks like free tickets to the NC Zoo, Greensboro Grasshoppers baseball games, Greensboro Gargoyles hockey games, food trucks, and more!

What This Job Offers

• Job Type: Full-time
• Career Level: Director