Hormel Foods - CPG Consumer Insights Intern - Summer 2026 (Austin, MN)

Hormel Foods Family of Companies•Austin, MN

9h•$24•Onsite

About The Position

As a Consumer Insights Intern, you will play a key role in helping our marketing and innovation teams understand consumer behavior, preferences, and trends. You’ll work on real business challenges, support research initiatives, and help translate data into actionable insights that drive brand growth and product development.

Requirements

Must graduate in August 2026, December 2026, May 2027 and major in Food Marketing, Marketing, Business, Market Research, Psychology, Sociology, Data Analytics, or a related field with a minimum 3.0 cumulative GPA preferred
Proficiency in Microsoft Excel and PowerPoint; familiarity with data visualization tools (e.g., Tableau) is a plus
Possesses strong analytical, critical thinking, and communication skills
Demonstrated leadership and persuasive skills are necessary for success in this position
Possesses a strong work ethic and an entrepreneurial spirit
Applicants must not now, or at any time in the future, require employer sponsorship for a work visa.
Applicants must be authorized to work in the United States for any employer.
Must be comfortable with the preparation and consumption of meat products; more specifically, pork, beef, and chicken
This position will require access to and/or the utilization of a personal motor vehicle to get to and from the workplace.

Responsibilities

Assist in the design, execution, and analysis of qualitative and quantitative consumer research projects (e.g., surveys, focus groups, ethnographies).
Analyze syndicated data sources (e.g., Nielsen, IRI, Mintel) to identify category and consumer trends.
Collaborate with cross-functional teams including Brand Marketing, Innovation, Analytics, R&D, and Sales.
Help prepare and present presentations and reports that communicate insights clearly and persuasively.
Participate in brainstorming sessions and strategic planning meetings.