Yourgi Copy Writer

Destination Pet, LLC•Prior Lake, MN

27d•$60,000 - $72,000•Remote

About The Position

Welcome to Destination Pet. We are One Pack- a united team working together to elevate the love and lives of pet families. Our pet-obsessed professionals create a connected care network of trustworthy partners who bring creative innovation every day. We are revolutionizing the pet industry. Join us! We are looking to add a Copy Writer to our Yourgi team! LOCATION : Remote

Requirements

Bachelor’s degree in Marketing, Communications, Business, IT/Technology, or a related field (or equivalent practical experience).
2-4 years' related experience in using and administering CRM systems (Salesforce, Hubspot, Zoho, etc)
Strong analytical skills with the ability to interpret CRM data, generate insights, spot trends, and help in creation of reports and dashboards
Experience designing and optimizing workflow automation, segmentation, and marketing campaigns
Excellent data management skills with attention to data quality, cleanliness, and integrity
Great communication and collaboration skills, with the ability to work across multiple teams including marketing, product, social media, and more.
Understanding of data privacy/compliance, user roles, and security permissions in a CRM context
Must be able to work at pace, manage multiple priorities, and create strong working relationships
Must be passionate about pets and helping pet parents find confidence in pet care
A strong desire to get things done, and to a high standard

Nice To Haves

Experience working in pet care, tech, or consumer-facing brands is a bonus, but not required.

Responsibilities

Activate, configure, analyze, and maintain the organization’s CRM platform and partners at a high standard.
Creation of Workflows, Triggers, and Automations
Marketing campaigns including drip campaigns and ad-hoc sends
User segmentation
User funnel optimizations to increase conversions during our sign-up process.
Assist with marketing and data capture efforts across all our marketing channels.
Contribute to creative brainstorming sessions and support ongoing concept development for new CRM strategies and marketing campaigns.
Collaborate cross with departments with Marketing, Customer Support, IT, and Product to understand business requirements and translate them into CRM workflows and automations.
Troubleshoot system issues, manage CRM integrations with other platforms/tools, and coordinate with vendors or technical teams as needed.
Maintain data integrity, monitor data quality, perform regular clean-ups, ensure accuracy and up-to-date records.
Meet deadlines and manage multiple projects simultaneously in a fast-paced environment.