Coordinator, Creative Production

e.l.f. Beauty•New York, NY

13h•$25 - $30•Hybrid

About The Position

The Coordinator is responsible for managing the end-to-end sample lifecycle and cross-brand SKU support across e.l.f. SKIN, Well People, and new business initiatives. This role partners closely with internal cross-functional teams and China-based stakeholders to request, track, and ship a wide range of samples (components, cartons, and bulk product) for VM, PDP, video, and campaign shoots, packaging refreshes, seasonal launches, international SKU needs, and holiday programs. The Coordinator maintains real-time tracking tools to ensure sample availability, supports studio inventory readiness, and oversees packing and logistics to keep production timelines on schedule. This role plays a key part in ensuring accurate product representation, packaging consistency, and on-time delivery of creative assets to support retail and e-commerce launch deadlines

Requirements

1+ years of experience in sample coordination, product operations, creative production, or e-commerce content support (beauty/CPG preferred)
Proven ability to manage high-volume SKU/sample workflows (600+ SKUs) across multiple brands and seasons
Experience owning the end-to-end sample lifecycle for VM, PDP, and video shoots (requesting, tracking, shipping/receiving, shoot readiness)
Strong cross-functional communication skills, partnering with Packaging, Creative, E-commerce, Warehouse, and China teams
Experience supporting PDP readiness and rights management, including tracking and organizing model releases and photo usage releases to ensure compliant, launch-ready assets

Responsibilities

Lead the full sample lifecycle for VM, PDP, and video shoots, Packaging Refreshes, International SKUs, and Holiday campaigns
Partner with China teams and Project Managers to request, track, ship, and receive all sample types (components, cartons, bulk) tailored to each shootâs needs
Oversee and manage 600+ SKUs across e.l.f., e.l.f. SKIN, Well People, and new brand initiatives across multiple seasons
Maintain and optimize trackers for real-time visibility of incoming items, sample statuses, production priorities, and potential issues
Ensure accurate sample coverage for new shades, seasonal line updates, and international SKU variations across shoots and launches
Audit and manage studio inventory by removing outdated items, replenishing low stock, and organizing products for VM, PDP, OM, still life, video, and campaign shoots
Coordinate with Warehouse teams to confirm packaging lots and SKUs are accessible for domestic and international launches, hero products, and upcoming campaigns
Coordinate packing, unpacking, and shipment logistics for all shoots, including full photoshoot shipments and individual shipments from China
Ensure Creative teams receive all required samples on time to support production schedules and prevent shoot delays
Collaborate with Packaging, Project Managers, and China teams to flag risks/delays early, prioritize critical samples, and maintain shoot timelines
Attend e-commerce meetings to track PDP timelines and ensure assets/photos are delivered before retail cut-off dates
Partner with Art Directors to review creative decks, confirm sample needs, and determine when components vs bulk/final product versions are required
Work with Production and e-commerce teams to track deliverables, confirm timelines, and ensure all content is finalized for launch
Manage repacks, deco updates, and international packaging variations to ensure consistent and accurate packaging representation across samples
Review and approve packaging samples in real time with Packaging teams to ensure final imagery aligns with approved product designs and is shoot-ready
Support initiatives such as Syndigo trials by coordinating carton samples for PDP retailer site shoots and ensuring designs are up to date
Create and maintain a tracker for China teams to clarify ongoing sample requests, including shoot details, sample type needs, and production purpose
Experience supporting PDP rights management, including tracking and organizing model releases and photo usage releases to ensure assets are compliant and launch-ready
Help facilitate the end-to-end production pipeline by coordinating model castings, vetting talent for brand alignment, and authoring detailed photoshoot call sheets to ensure seamless on-set logistics and crew synchronization.