Coordinator, Brand Marketing

e.l.f. BeautyNew York, NY
1d$25 - $30Hybrid

About The Position

This isn’t just a marketing role. It’s your chance to fuel our flagship brand, e.l.f. Cosmetics, known for rewriting the rules of beauty and making the inaccessible accessible to every eyes, lips, and face. At e.l.f., we don’t wait for trends: we create them. You’ll be incubating ideas that feel less like product launches and more like cultural movements. One day you’ll be decoding TikTok subcultures, the next you’ll be transforming sparks of insight into activations that feel inevitable, like they should have always existed. You’ll thrive at the intersection of culture, consumer obsession, retail excellence, and innovation, spotting the next big category moment and making it real.

Requirements

  • First a foremost, you’re a bold disruptor with a kind heart, as everyone at e.l.f.
  • 1-3 years of brand marketing experience (bonus points for beauty, fashion, or CPG)
  • You love solving problems, building from scratch, wearing multiple hats, and moving at e.l.f. speed
  • Connected to cultural and consumer insights with the ability to turn them into action
  • Scrappy, resourceful, fast-moving, and comfortable with ambiguity
  • Excellent organization skills and attention to detail
  • Self-starter with a positive attitude, eagerness to learn and “no task is too small” mindset
  • PowerPoint, Excel, and AI? Obviously. But your real superpower is connecting dots others don’t even see.
  • Based in NY and available to work in the NY e.l.f.fice 3 days a week

Responsibilities

  • Activate launch mode: support the concept and execution of brand marketing campaigns, launches and initiatives from ideas to shelves
  • Collaborate across the e.l.f.averse: assist with day-to-day coordination across teams including innovation, creative, sales, digital, integrated communications, and international, to make big ideas actually happen.
  • Insights to impact: contribute beauty, social, and cultural trend insights that deliver fresh perspective, inform campaign ideation and lead to quick action
  • Spread the word: support sampling execution and seek new sampling partnership opportunities that expands e.l.f.’s reach to new consumers and experiences
  • Spark big ideas: help concept new, innovative marketing tactics and support in brief development to inspire partners (retailers, agencies, collabs).
  • Powerhouse support: provide general administrative and operational support to the brand marketing team.

Benefits

  • A front-row seat to building the next big thing in beauty
  • A chance to shape not just products, but movements
  • A team that wants to win, but more importantly, wants to do something that’s never been done
  • Access to all the makeup, skincare, and sparkle your bathroom shelf can handle.
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