Contractor, Programmatic Display Manager

ROISan Francisco, CA
14d$50 - $100Remote

About The Position

We are looking for an exceptionally awesome Contractor, Programmatic Display Manager, based in the United States to join our team at ROI·DNA. This Remote Contractor role is open to candidates in the United States. About You You have deep-level, hands-on experience with programmatic trading in self-service demand-side platforms (DSPs), and you’re passionate about programmatic strategy! You’re a great communicator and have experience supporting and managing large B2B display accounts ($100k+) in an agency setting.

Requirements

  • At least 5-7 years of experience in online marketing with an emphasis in programmatic display, ideally managing campaigns with $100k or higher monthly spend
  • Agency experience with B2B clients is required
  • Experience with 6sense and TTD is required
  • Effective client management experience - you lead with solutions that best meet a client’s business needs through superb verbal and written communication
  • Have working knowledge of Account-Based Marketing
  • Experience with Adobe Analytics and Google Analytics
  • Comfortable with both marketing and advertising concepts, as well as the advanced mathematics involved in interpreting complex output from multiple systems and analyzing data.

Responsibilities

  • Confidently, competently, and efficiently launch, manage, and strategically optimize display campaigns across a diverse client base focused on demand generation
  • Lead account strategy and partner with clients as a consultant, with the ability to influence clients to solutions that best meet their business needs
  • Use critical thinking and analytical skills to analyze complex data sets to make decisions, provide meaningful and actionable insights, and meet and beat client expectations
  • Troubleshoot campaign challenges
  • Implement campaign optimizations
  • Client reporting & optimization commentary
  • Delivery & incremental forecasting
  • Effectively communicate strategy and results to clients in reports and meetings not limited to just the keywords, copy, and placement, but also around creative and landing page strategy
  • Recommend and provide process improvements and help increase efficiencies
  • Manage client campaigns within ABM platforms such as 6Sense
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