Contract Social Creative Strategist and Copywriter

Frida • Miami, FL

3d • Remote

About The Position

We are looking for a Contract Social Creative Strategist and Copywriter who can translate briefs into strong, platform-native social ideas across video and static formats. This role sits between strategy, copy, and creator thinking. You will not be designing or editing assets. You will be shaping what gets made and how it sounds.

Requirements

• Proven experience concepting, writing and guiding content for social platforms.
• Strong understanding of what content performs across formats.
• Ability to balance strategic thinking with sharp, human copy that builds our brand voice.
• Comfort working across different production models and talent types.
• High taste level and creativity and sensitivity to brand voice.
• In-depth understanding of a parent’s mindset and how to communicate to them in a language that will resonate.

Responsibilities

• Take a product brief and turn it into multiple social-first executions with clear direction to hand off to creators and makers both internal and external.
• Write creative scripts for Reels and Shorts in the brand voice that exploit best practices and connect with our audience that a creator can take and immediately execute.
• Ideate, storyboard and copywrite carousels and static image posts in formats ready to hand off to designers.
• Write hooks,captions and on-screen copy optimized for scroll behavior and in the brand voice.
• Succinctly communicate creative direction, and feedback when needed, to executional teams, agencies and creators or influencers.

What This Job Offers

• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees