Content Writer

Behlen Mfg Co.Columbus, NE
5h

About The Position

The Content Writer develops engaging digital and print marketing content to captivate audiences, elevate Behlen Mfg. Co. brands, and drive business growth.

Requirements

  • Portfolio demonstrating successful content campaigns.
  • Working knowledge of SEO best practices and content optimization.
  • Experience using analytics and performance data to inform strategy and improve results.
  • Familiarity with printing processes and web content development workflows.
  • Highly organized with strong planning, prioritization, and project management skills; able to collaborate effectively and manage multiple deadlines with urgency and sound judgment.
  • Self-starter who can take initiative, work independently or remotely, and ask for guidance when needed.
  • Genuine passion for creating world-class content and a continuous learning mindset.
  • Proficiency with Microsoft Office Suite; basic knowledge of HTML and CSS.
  • This full-time role may require overtime, weekends, or evenings depending on business needs.

Nice To Haves

  • Minimum 5 years of professional writing and editing experience.
  • Bachelor’s degree in English, Creative Writing, Communications, or Journalism.
  • Experience with content management systems and information architecture.

Responsibilities

  • Write clear, compelling copy for emails, web pages, blogs, news articles, case studies, project profiles, brochures, and other materials to grow and nurture audiences across Behlen Mfg. Co.’s house of brands.
  • Guide our brands’ content strategy by developing helpful, original, and audience-focused copy.
  • Translate technically complex topics into accessible, useful short- and long-form content through research, subject matter expert (SME) interviews, and effective content organization.
  • Build strong relationships across teams to identify content needs and create fresh, shareable assets.
  • Shape content strategy by planning and executing an editorial calendar aligned with business goals.
  • Manage content through the full production lifecycle by partnering with SMEs and others for editing, optimization, layout, and proofing.
  • Ensure all deliverables meet brand standards, tone, style, and SEO best practices.
  • Collaborate with graphic designers to develop supporting visuals and multimedia assets.
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