Content Strategist - Digital

Remitly • Philadelphia, PA

15h • Hybrid

About The Position

This is a unique opportunity to shape Elsevier’s digital content strategy and show us what great looks like. You’ll lead the way in creating compelling, user-focused content that drives engagement across our digital platforms. This role isn’t about following a playbook—it’s about defining one. You’ll have the freedom to influence, innovate, and set standards that elevate our brand experience online. You’ll craft compelling, conversion-driven content that resonates with our audience and drives measurable results. This role is central to our content strategy, working cross-functionally with design, SEO, and marketing teams to deliver unified messaging that performs.

Requirements

• Bachelor’s degree in English, Marketing, Communications, or related field.
• Proficiency in CMS platforms (e.g., WordPress), SEO tools (e.g., SEMrush, Ahrefs), and Google Analytics.
• Excellent writing, editing, and storytelling skills.
• Ability to manage multiple projects under tight deadlines.
• 3+ years of experience in web copywriting, preferably in a digital agency or marketing team.
• Strong portfolio showcasing versatility across formats and industries.

Nice To Haves

• Experience in e-commerce, tech, or B2B sectors.
• Certifications in SEO, content marketing, or digital strategy.
• Familiarity with AI tools for content creation and optimisation.
• Multilingual proficiency for global content initiatives.
• Published thought leadership or conference participation.

Responsibilities

• Content Creation & Strategy
• Write clear, persuasive, and SEO-optimised copy for websites, landing pages, email campaigns, product descriptions, and more.
• Develop and maintain a consistent brand voice across all digital touchpoints.
• Conduct keyword research and competitor analysis to inform content strategy.
• Partner with designers, marketers, and SEO specialists to produce integrated campaigns.
• Participate in brainstorming sessions and contribute creative ideas.
• Edit and proofread content to ensure accuracy, clarity, and brand alignment.
• Guide & collaborate with strategic content & creative copywriters and contribute to a culture of creativity and excellence.
• Share best practices and support team development.
• Monitor content performance using analytics tools and iterate based on insights.
• Conduct A/B testing to refine messaging and improve conversion rates.
• Stay current with digital trends, audience behaviour, and emerging technologies.

Benefits

• We promote a healthy work/life balance across the organisation.
• With numerous wellbeing initiatives, family leave, and tuition reimbursement, we will help you meet both your immediate responsibilities and long-term goals.
• Working remotely from home and at our office in a hybrid working style
• Working flexible hours - flexing the times you work in the day
• We are an equal opportunity employer with a commitment to help you succeed.
• Here, you will find an inclusive, agile, collaborative, innovative, and fun environment, where everyone has a part to play.
• Generous holiday allowance with the option to buy additional days
• Health screening, eye care vouchers and private medical benefits
• Wellbeing programs
• Life assurance
• Access to a competitive contributory pension scheme
• Long service awards
• Save As You Earn share option scheme
• Travel Season ticket loan
• Maternity, paternity, and shared parental leave
• Access to emergency care for both the elderly and children
• RECARES days, giving you time to support the charities and causes that matter to you
• Access to employee resource groups with dedicated time to volunteer
• Access to extensive learning and development resources
• Access to employee discounts via Perks at Work

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees