Content Specialist

KMS TechnologyAtlanta, GA
8d$60,000 - $65,000Hybrid

About The Position

The Content Specialist creates high-quality, audience-centric content that positions KMS as a trusted leader in technology and B2B software engineering. This role combines strategic storytelling with strong writing and editing skills to craft compelling narratives across digital and Growth marketing initiatives, driving engagement, thought leadership, and lead generation.

Requirements

  • 2–4 years of hands-on content development in B2B or tech (agency or in-house)
  • Proven ability to interview SMEs, executives, or technical stakeholders and convert insights into compelling narratives
  • Strong editorial writing and editing skills across long-form and short-form formats (blogs, whitepapers, eBooks, case studies, email, landing pages, ads, social)
  • Experience with SEO content strategy (keyword research, SERP intent, internal linking, conversion path optimization)
  • Familiarity with AEO principles (structured Q&A content, featured snippets, rich results optimization, conversational search)
  • Experience adapting content by channel (organic search, social, paid, email, website)
  • Strong collaboration skills with design, marketing, and subject matter experts
  • Detail oriented with strong editorial standards for brand voice, accuracy, and messaging consistency
  • Based in the Eastern or Central timezone.

Nice To Haves

  • Based in Atlanta, Georgia.
  • Experience in enterprise software or engineering services
  • Familiarity with tools such as HubSpot and WordPress
  • Understanding of buyer journey content mapping and funnel-aligned CTAs
  • Bachelor’s degree in a relevant field (Journalism, English, Marketing, Communications, etc.) or equivalent experience

Responsibilities

  • Conduct interviews with senior leadership, technical practice leaders, and subject matter experts to produce unique thought leadership with a differentiated point of view.
  • Develop and maintain website content, including services and solution pages, ensuring clear articulation of value propositions, differentiators, and customer benefits.
  • Write and edit long-form and short-form content such as blogs, whitepapers, eBooks, case studies, and thought leadership pieces tailored to each stage of the buyer journey.
  • Create supporting assets for campaigns: landing pages, email nurtures, ad copy, and social posts, that convert interest into engagement and leads.
  • Partner with SEO specialists to ensure digital content is optimized for search visibility, featured snippets, and conversion.
  • Apply Answer Engine Optimization (AEO) best practices to strengthen discoverability across emerging AI and voice platforms.
  • Adapt and tailor content to perform effectively across specific digital channels, including social media, paid search, and email.
  • Ensure related assets are interconnected and include stage-appropriate CTAs that create a cohesive, down-funnel experience.
  • Conduct interviews with poise and efficiency, bringing unique insights to the surface.
  • Partner with designers and to produce cohesive visual and written experiences that enhance audience engagement.
  • Ensure brand voice and messaging across all content types.
  • Ensure quality, accuracy, and clarity in every deliverable through consistent review and editing.
  • Continuously identify new opportunities for content innovation and optimization based on data insights and audience behavior.

Benefits

  • 100% company-paid Medical, Dental & Vision insurance
  • 401(k) with generous company match
  • Pre-tax FSA options
  • Employer Paid Short Term Disability, Long Term Disability, and Basic Life Insurance
  • Self-managed Unlimited PTO + Paid Parental Leave
  • Remote/hybrid flexibility
  • Access to executive mentorship and career growth opportunities
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