Content Specialist

SpyCloud • Austin, TX

1d

About The Position

SpyCloud is on a mission to make the internet a safer place by disrupting the criminal underground. SpyCloud’s solutions thwart cyberattacks and protect more than 4 billion accounts worldwide. Cybersecurity is an exciting, evolving space, and being at the forefront of the fight to disrupt cybercrime makes SpyCloud a special place to work. If you’re driven to align your career with a fantastic mission, look no further!
We’re looking for a Content Specialist who will report to the Senior Manager, Content Marketing and support content creation that influences brand awareness and customer acquisition. You will drive daily collaboration across the business as you structure messaging and assets, deliver a wide range of content including reports, blogs, emails, web copy, and guides, and report on key metrics. You’ll be supported by a stellar marketing team who will introduce you to the nuances of our company and our place in the cybersecurity industry. We’re excited to partner with you as we lead our company into our next growth phase.
If you are an organized, curious, and creative marketing professional with a passion for collaborative, data-driven content projects, we invite you to apply.

Requirements

• Experience: 3+ years of content/communications experience marketing technology solutions to large enterprises.
• Experience in the B2B cybersecurity industry is preferred; tech/software experience is a must-have.
• Diverse content portfolio that highlights your capabilities as a strong and compelling writer, and a proven track record of creating impactful marketing content.
• Familiarity with Google Workspace, CMS platforms, project management tools, and SEO/AEO best practices and tools.
• Experience with AI for content research, ideation, and workflows/production that supports strong writing standards & ethics. Uphold and model standard writing styles and Code of Ethics specifically around AI usage in final deliverables.
• High degree of responsibility and follow-through.
• Able to prioritize and juggle multiple projects and coordinate with stakeholders.

Nice To Haves

• You’ve written copy for successful email programs
• You have sales enablement platform experience
• Austin, TX residency is preferred but not required

Responsibilities

• Content ideation: Contribute content ideas to enhance marketing programs and sales outreach, and help guide stakeholders with content recommendations based on strategic objectives and core distribution channels.
• Multi-format content creation & repurposing: Write content consistent with our brand tone and voice, and optimized for search and user experience across formats – reports, blog articles, case studies, guides, emails, and more – to support buyer education, consideration, deal acceleration, and customer retention & uplift.
• Content optimization: Apply SEO/AEO strategies to maximize content reach and discoverability.
• Content audits: Perform regular content audits to identify where new content is needed and opportunities to repurpose or refresh existing content.
• Cross-collaboration: Support the product marketing team with content specific to SpyCloud solutions areas and customer industry verticals.
• Content library management: Co-manage content library via third-party tool.
• Reporting: Work with leadership to report on strategic content KPIs and adapt strategies based on performance.

Benefits

• 401(k) with Employer Contribution
• Health, Vision, and Dental Insurance
• Health Savings Account (HSA) available with Employer Contribution
• Employer Paid Life, Short-term, and Long-term Disability Insurance
• Generous PTO Plan and 16 paid holidays per year
• Retirement Savings Plan with Employer Contribution
• Employer Provided Private Health Insurance and Healthcare Cashplan
• Employer Paid Life Insurance and Income Replacement
• Generous Holiday Plan and 14 paid holidays per year

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed