Content Specialist

Snap-Tite Hose • Fairview Township, PA

just now • Hybrid

About The Position

We are looking for a creative and data-driven Content Specialist to elevate and strengthen our multichannel marketing presence. This role blends strategy, storytelling, and performance analytics to build meaningful engagement across email marketing, web content, social media, and digital campaigns.

From email marketing and website optimization to social media and campaign execution, you’ll play a central role in amplifying our voice and strengthening our connection with key audiences.

Requirements

• Strong writing, editing, and storytelling skills with the ability to adapt tone for different audiences and platforms.
• Experience creating and managing content for websites, email marketing, and social media.
• Working knowledge of SEO best practices and content optimization.
• Familiarity with content management systems and website publishing workflows.
• Ability to analyze performance metrics and translate data into actionable insights.
• Strong organizational and project management skills with attention to detail.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Bachelor’s degree in marketing, graphic design, strategic communications, business, or a related field.

Nice To Haves

• 3+ years of experience in digital marketing, communications, brand management, or related fields.
• Experience with digital marketing campaigns that span multiple channels and target diverse audiences.
• Strong background in customer engagement and retention strategies to foster community loyalty and deepen relationships with key audiences.
• Familiarity with data analysis and experience in tracking and reporting campaign performance, with the ability to adjust strategies based on insights. Google Analytics certification is preferred.

Responsibilities

• Maintain and manage an editorial and content calendar to support campaigns, product launches, and seasonal initiatives.
• Assist with campaign planning by aligning content deliverables across website, email, social, and influencer channels.
• Write, edit, and proofread content to ensure accuracy, clarity, consistency, and adherence to brand standards.
• Support SEO initiatives through keyword research, on-page optimization, and content updates.
• Coordinate content approvals and version control with marketing team.
• Manage digital assets, including images, videos, and documents, ensuring proper organization and usage.
• Assist in reporting and documentation of content performance, campaign results, and insights.
• Ensure all published content complies with brand, legal, and regulatory requirements.
• Stay informed on digital marketing trends, platform updates, and content best practices.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level