Content Product Manager

Healthy Gamer • Houston, TX

21h

About The Position

If you grew up on the Internet like us, you know mental health is more important than ever. But many people face obstacles when seeking traditional mental health care, like finding the right support or having the right insurance. At Healthy Gamer, we think modern mental health care should be inclusive and affordable. Our coaching service has helped over 13,000 people across 77 countries since it launched in November 2019. Our movement is gaining traction, putting us in the top 0.1% of Twitch streamers and the top 1% of YouTube channels. And we’re working on even more resources to help people find a way forward when they need it. We’ve made an impact in the gaming community, but that’s not where our mission ends. We want to change how people think about and deal with mental health, and we’re looking for passionate people to help us get there. We are building teams of the best and the brightest in mental wellness, and we are having fun doing it. About the Role The Content Product Manager owns the content business engine across Guides and Memberships. This role is responsible for defining and executing the strategy that connects premium HG content into a coherent mental health education experience. They will design how users move from first purchase to repeat engagement using data, experimentation, and clear product narratives. This is a feature delivery role that requires a strong strategic foundation.

Requirements

• Deeply data-driven individuals: you use analytics to make decisions, identify problems, and validate solutions.
• You have strong design sensibility: you know what good UX looks like, you can create intuitive user flows, and you ensure products feel easy to use
• You're AI-native: you use AI tools to accelerate your work -- creating prototypes, writing specs, analyzing data, and building automations
• You communicate clearly and create visibility: your team always knows what you're working on and why
• Familiarity with mental health, wellness, or community-driven products

Nice To Haves

• You've shipped education or learning products that achieved measurable engagement or revenue outcomes

Responsibilities

• Own the end-to-end content product and experience strategy across Guides and Memberships.
• Design the content ecosystem: how modules, bundles, and subscriptions fit together as a coherent learning experience
• Own key metrics: conversion rate, LTV, retention, and engagement across Guides and Memberships
• Optimize the user experience to drive key learning and real world outcomes for your products.
• Plan the monthly membership content production cadence: lecture topics, timelines.
• Set clear product specifications and standards for content products (Dr. K’s Guide, Memberships) to guide engineering, design, and data teams.
• Translate product strategy into clear, measurable PRDs and experiment plans.
• Analyze funnel data to identify UX friction and drop-off points, translate findings into product improvements
• Partner with Marketing on positioning, launches, user journey alignment
• Manage cross-product tradeoffs between Guides and Memberships
• Own weekly dashboards and monthly performance reporting
• Collaborate with the Platform PM to enable data-driven and personalized content experiences.
• Stay close to the Healthy Gamer community -- understand what's working, what's confusing, what's missing
• Communicate strategy and progress clearly to the team through regular updates and documentation

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed