CONTENT MARKETING WRITER
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About The Position
Central Michigan University is seeking a Content Marketing Writer to join its University Communications team. This role involves creating, writing, and editing branded copy for various audiences across multiple channels, including print, digital, email, social media, and advertisements. The writer will shape CMU's brand narrative to engage readers and inspire action, such as visiting the university or applying for admission. A key responsibility is to engage the campus community in brand building and advocacy, assisting in brand training and serving as a resource for content producers. The position reports to the Associate Director of Integrated Marketing and requires collaboration with graphic designers and other university offices. The ideal candidate will thrive in a fast-paced environment and meet deadlines for delivering branded content.
