Content Marketing Graduate Intern

Bio-Techne • Minneapolis, MN

5d

About The Position

By joining Bio-Techne, you’ll join a company with a powerful and positive purpose of enabling cutting-edge research in Life Sciences and Clinical Diagnostics. Bio-Techne, and all of its brands, provides tools for researchers to further treat and prevent disease worldwide. All internship positions are designed to give college students an opportunity to apply techniques learned in an academic setting while obtaining new skills. This is a paid internship offering full-time hours during the summer months. All interns are required to conclude the program by giving a formal presentation on their work. Please note that no relocation assistance or sponsorship is provided for the internship program at this time. We are seeking a motivated and detail-oriented Graduate Marketing Intern to support our content marketing team. This role focuses on leveraging AI tools and innovative strategies to develop personalized, high-impact content centered around analytical instruments for protein analysis. You will support content development by re-purposing materials into various engaging formats to maximize audience engagement and brand awareness. Working closely with subject matter experts, you’ll help streamline content workflows and tailor audience-specific messaging to align with ongoing marketing campaigns.

Requirements

• Must be a currently enrolled student pursuing a graduate-level degree in a field relevant to the internship
• Must be able to work full-time during the duration of the internship program
• Current graduate student in Scientific discipline or Marketing, Business, Communications, or a related field.
• Coursework in Digital Marketing, Content Strategy, and Data Analytics.
• Familiarity with AI content generation platforms (ChatGPT, Jasper, Co-pilot)
• Strong written and verbal communication skills.
• Analytical mindset for interpreting data and optimizing content.
• Detail-oriented, organized, and able to manage multiple tasks independently.

Nice To Haves

• Interest or background in the life sciences, biotechnology, or diagnostics sector is a strong advantage.

Responsibilities

• Content Development : Leverage AI tools and other technologies to re-purpose content into multiple formats for analytical instruments targeting industry and academic labs.
• Research and Analysis : Collaborate with subject matter experts to understand key product features, scientific applications, and customer requirements to ensure accurate and impactful content.
• Audience Targeting: Develop content tailored to specific audiences, improving relevance and engagement.
• Marketing Campaign Support : Assist in redeploying content including blogs, social media posts, email newsletters, white papers, and technical documentation.
• AI Tool Utilization: Use AI-driven platforms and other technologies to optimize content workflows, identify trends, and enhance content personalization.
• Collaboration : Partner with marketing, product, and commercial teams to align content with broader business objectives and product positioning.

Benefits

• We offer competitive insurance benefits starting on day one: medical, dental, vision, life, short-term disability, long-term disability, pet, and legal and ID shield.
• We invest in our employees’ financial futures through 401k plans, an employee stock purchase plan (ESPP), Health Saving Account (HSA), Flexible Spending Account (FSA), and Dependent Care FSA.
• We empower our employees develop their careers through mentorship, promotional opportunities, training and development, tuition reimbursement, internship programs, and more.
• We offer employee resource groups, volunteer paid time off, employee events, and charity drives to build a culture of caring and belonging.
• We offer an accrued leave policy with paid holidays, paid time off, and paid parental leave.
• We foster a culture of empowerment and innovation, where employees feel valued and encouraged to bring their new ideas to the table.

What This Job Offers

• Job Type: Full-time
• Career Level: Intern
• Number of Employees: 1,001-5,000 employees