Content Digital Asset Management Associate Manager (DAM)

Accenture • New York, NY

1d

About The Position

We are: Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song Overview We are looking for an associate manager with deep experience in Digital Asset Management (DAM) to lead client engagements and guide our clients through improving how they store, govern, and activate digital assets. This role blends consulting, project leadership, requirements definition, and hands-on DAM expertise.

Requirements

• 5+ years in DAM, content operations, and marketing technology.
• Strong background in taxonomy, metadata modeling, and governance.
• Hands-on experience with one or more of AEM Assets, Bynder, Aprimo, Acquia DAM.
• Proven ability to lead complex projects and facilitate executive-level conversations.
• Solid understanding of integrations and content workflows.

Nice To Haves

• Experience with AI-driven tagging or similar technologies is a plus.
• Consulting experience preferred.
• Ability to compare platforms and recommend the best fit is a plus.

Responsibilities

• Lead DAM engagements from discovery through implementation and rollout.
• Run workshops to understand client challenges, content workflows, and current pain points.
• Translate business needs into clear requirements and recommendations.
• Present solutions and progress updates to senior stakeholders.
• Manage timelines, risks, deliverables, and multi-disciplinary project teams.
• Define requirements for metadata, taxonomy, asset types, permissions, and workflows.
• Develop content lifecycle processes (ingestion, review, approval, archive).
• Build governance guidelines and future-state operating models.
• Partner with DAM vendors and internal technical teams during configuration and deployment.
• Oversee asset migration planning, mapping, and quality checks.
• Create taxonomy structures aligned to client brands, products, audiences, campaigns, and usage rights.
• Develop metadata frameworks and controlled vocabularies.
• Set up governance models to ensure long-term consistency and adoption.
• Understand how DAM connects with CMS, PIM, CRM, MRM, ecommerce, and creative tools.
• Work with architects and developers on integration patterns, APIs, and connectors.
• Ensure integrations meet business and workflow needs.
• Stay current on AI/ML capabilities for auto-tagging and content classification.
• Advise clients on when and how to leverage AI for improved search, tagging, and asset management.
• Help define tagging confidence thresholds and related governance.

Benefits

• Accenture offers a market competitive suite of benefits including medical, dental, vision, life, and long-term disability coverage, a 401(k) plan, bonus opportunities, paid holidays, and paid time off.
• See more information on our benefits here: U.S. Employee Benefits | Accenture

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees