Content Creator - Organic Social

Acorns

13d • $95,000 - $105,000 • Remote

About The Position

The world doesn’t need another brand telling people how to spend their money. Social media is already filled with that. The perfect ad, the latest must-have, the endless scroll of things designed to separate people from their money.
Social media drives behavior—but why does it only push people to spend? With the right message, the right timing, and the right approach, it can do more than sell—it can help people build better habits, shift their mindset, and take control of their financial future. Bringing financial wellness into culture starts with how we educate, entertain, and inspire— that’s what this role is all about.
Acorns is looking for a Content Creator for our organic social channels who can flip the script. Someone who understands that in a world obsessed with spending, saving and investing needs to be even more compelling. We’re looking for someone who lives in the feed, understands culture instinctively, and knows how to turn everyday moments into content people actually want to watch, save, and share.
This role is about original creation, experimentation, and velocity. You’ll be hands-on from concept to publish—shooting, editing, writing hooks, and reacting in real time. You’ll help shape how Acorns and Acorns Early show up in culture by making financial wellness feel human, relevant, and unmistakably social.
Acorns is a remote-first organization, offering the flexibility to work remotely while providing optional access to office space in Irvine, CA.

Requirements

• 3+ years creating for social—for brands, personal channels, or freelance. You’ve shipped real work and can show content that made an impact.
• A proven track record of reach and resonance, including short-form video with millions of views across TikTok, Reels, and Shorts.
• Strong on-camera presence—authentic, confident, and human. You bring humor, clarity, and a distinct point of view.
• End-to-end creator skills: you can concept, script, shoot, and edit with speed and intention.
• A creator’s instincts with a strategist’s brain—you understand why something works, not just that it worked.
• Self-starter energy: you don’t wait for perfect briefs. You see an opportunity and make something.
• Deep empathy for our customers and a genuine belief in helping people grow their money with confidence.
• Scrappy and resourceful—you can do a lot with a little and still make it feel great.
• Organized, fast, and dependable—you ship consistently without chaos.
• A belief that this work matters—you want what you create to connect to something bigger than clicks.

Responsibilities

• Create social-first content end to end: concept → script → shoot → edit → publish → learn.
• Develop, manage, and execute a dynamic content calendar across TikTok, Instagram, YouTube, X, LinkedIn, and emerging platforms, optimized by channel.
• Translate Acorns’ mission, products, and everyday customer moments into relatable, scroll-stopping storytelling.
• Build and evolve repeatable content formats (hooks, series, visual language) that scale.
• Stay deeply plugged into culture, trends, and platform behavior—and move fast when something’s working.
• Experiment relentlessly with tone, pacing, structure, and formats to improve retention, saves, shares, and conversation.
• Capture and create a mix of: UGC-style, in-house content
• Educational explainers that don’t feel like ads
• Behind-the-scenes moments (team, product, culture)
• Trend-driven and reactive formats
• CEO led content
• Real customer moments
• Partner with Marketing, Creative, Product, and Comms to turn strategy into content experiments—not overbuilt campaigns.
• Engage directly with our community through comments, replies, stitches, and duets, helping social feel participatory, not broadcast.
• Analyze performance and double down on what resonates, prioritizing learning and impact over polish.
• Scope and manage creators as needed for social content and partnerships.

Benefits

• Competitive salary and stock options
• A comprehensive benefits package for you and your family
• Flexible work location, hours, and paid time off
• 401(k) discretionary match
• Monthly Acorns account contribution & GoHenry account for your family
• Mindfulness and Financial Wellness resources, Headspace and Addition Wealth
• Acorns Career Development Program (Ongoing training sessions, development plans, development check-ins, Cornerstone’s online training platform)
• Roots Leadership Program for Emerging Leaders
• Community week onsite gatherings and various virtual events
• Talented and motivated team members who care deeply about one another, our mission, and our customers.
• The rare opportunity to create a new world. We inspire one another every day to do meaningful work that solves big societal challenges.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed