Consumer Insights Intern (Marketing)

SwisherJacksonville, FL
Hybrid

About The Position

For the past 162 years, Swisher has been an industry leader known for its iconic products and commitment to high quality standards. With a rich history, Swisher serves adult consumers through a diverse range of businesses, including Swisher Sweets Cigar Company, Helme Tobacco Co., Hempire, Rogue Holdings, and Drew Estate: The Rebirth of Cigars. We have a passion for people and helping them build rewarding careers. If you’re ready to create excitement and drive what’s next in the industry, we’d love to hear from you. As a Consumer Insights Intern (Marketing) at swisher, you will gain hands-on exposure to key consumer research methods, data storytelling, data platforms and stakeholder collaboration within a leading consumer packaged goods (CPG) company. You will work alongside seasoned professionals to support the Consumer Insights team in executing key marketing initiatives over a 12-week period. You will work closely with insights and analytics managers to help deliver quality results that supports overall brand objectives.

Requirements

  • Junior or rising Senior college student residing in the Jacksonville, FL area Summer 2026
  • Currently pursuing a Bachelor’s degree in Business, Marketing, Analytics, Sociology or related fields
  • Strong written and verbal communication skills
  • Highly organized with attention to detail
  • Proficiency in MS Office (Excel, Word, Outlook, PowerPoint)
  • Enthusiastic, goal-driven attitude with the ability to follow up and follow through proactively
  • Ability to work collaboratively in a team environment and manage multiple priorities effectively
  • Demonstrated critical-thinking, analytical and problem-solving capabilities
  • Submit resume, letter of recommendation, and personal statement (no more than 200 words) no later than Friday, April 24 at 5 pm EST

Responsibilities

  • Gain hands-on exposure and experience with consumer insights research methodologies, best practices and primary data
  • Partner with key Marketing and Sales departments to develop data-driven solutions to business needs
  • Learn and understand data platforms such as Numerator, Quantilope and similar platforms and dashboards
  • Work with primary and secondary data creating cohesive consumer stories
  • Lead tracking of Swisher and competitor product launches and host meetings to share findings
  • Support and assist managers in survey writing, testing and data integrity
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