Confections Brand Marketing & Innovation Intern
About The Position
PIM Brands is seeking a Confections Brand Marketing & Innovation Intern for a paid 2026 summer internship. The company, known for brands like Welch’s® Fruit Snacks, offers a collaborative, dynamic, and fast-paced environment where interns can make immediate contributions to iconic snack and confectionery brands. This role is ideal for a college student passionate about snacks and looking to turn that passion into a career. The intern will assist the brand team with brand management, support innovation pipeline development through product ideation, research, and trend analysis, partner with communications and PR teams, lead competitive research, and serve as a Gen Z ambassador to advise on consumer targeting. PIM Brands is recognized as a top candy company and employer.
Requirements
- Rising Senior in college/university, pursuing a Bachelor’s Degree in Marketing or related field
- Cumulative GPA of 3.0 or better
- Strong business acumen and analytical ability
- Strong written and verbal communication skills
- Strong interpersonal and organization skills
- Demonstrated ability to develop and maintain strong relationships
- Effective problem-solving skills
- Self-motivated and bias for action
- Good knowledge of Microsoft Word, Excel, PowerPoint and Outlook
- Creativity: a creative thinker with an eye for good marketing and design and the ability to bring exciting and new ideas to the table
- Strategic Thinking: ability to interpret data and present findings in a clear, visual format to inform high-level strategy
- Communication: excellent verbal and writing communication skills and comfortable collaborating across departments and teams
- Have access to local housing and reliable transportation
- Be able to work during our 10 week summer program, which is a 40-hour week, beginning June 1st, 2026 through at least August 7th 2026
Nice To Haves
- Knowledge of and passion for the specific business you are interested in at PIM Brands
- Strong passion for and knowledge of the Food and CPG industry
- Leadership experience on or off campus
Responsibilities
- Assist the brand team with key aspects of brand management, building an understanding of the day-to-day requirements of an ABM
- Support Confections innovation pipeline development by assisting in product ideation, category & consumer research, trend analysis, and concept creation
- Partner with communications and PR teams to bring forward new ideas and marketing concepts to support Confections marketing plans in 2026 & 2027
- Lead Confections team’s competitive research with weekly roundups of new products and marketing campaigns in the category
- Serve as key Gen Z ambassador to advise Confections team on targeting Gen Z consumers in a meaningful and impactful way
Benefits
- Paid 2026 internship
- Summer Fridays between Memorial Day weekend and Labor Day weekend
- Professional development and training opportunities offered during the summer
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Intern
