Community Relations Coordinator

iTrust Wellness GroupCharleston, SC
2dRemote

About The Position

The Community Relations Coordinator will cultivate partnerships with senior living communities to support iTrust Cares, which offers onsite Geri-psychiatric services. iTrust is a privately owned, SC based company. With a presence in over 45 communities in the Upstate and 15+ in CHS. This is a new market with a focus on growth. In this role, they will engage key facility staff, track partner interactions, and pursue new community collaborations. Responsibilities also include leading initial Coordination of Care meetings, organizing staff education and family events, ensuring quarterly meaningful interactions, and maintaining well-stocked marketing materials and onsite binders to strengthen communication, visibility, and coordinated care across each community. This is a remote position based out of Charleston, SC.

Requirements

  • Bachelor's degree in communications, Social Work, Healthcare Administration, Business Administration or related field.
  • Must be local to the Charleston, SC area.
  • Willingness to travel within the state of south Carolina up to 75% of the time.
  • Minimum of 2-3 years of experience in community relations, marketing, or a healthcare-related role.
  • Experience working with senior living communities or in elderly care environments is required.
  • Strong interpersonal and communication skills, with the ability to build and maintain relationships with diverse stakeholders.
  • Proficient in Microsoft Excel for tracking engagements and managing data.
  • Excellent organizational skills with attention to detail for handling multiple tasks and meeting deadlines.
  • Ability to conduct presentations and facilitate meetings effectively.
  • Understanding of Geri-psychiatric services and the needs of elderly populations.
  • Familiarity with marketing principles and best practices in the healthcare sector.
  • Proven ability to represent an organization at networking events and build professional relationships.
  • Strong critical thinking and problem-solving abilities to address challenges and pursue opportunities for partnerships.
  • Valid driver's license and reliable transportation to travel to various senior living communities.

Responsibilities

  • Cultivate relationships with the following staff members at senior living communities: Executive Director Wellness Director Sales/Marketing Director Activities Director Onsite primary care providers
  • Document and track engagements with community partners via Excel Spreadsheet
  • Pursue new senior living communities to partner with, dependent on company bandwidth
  • Attend networking events to represent the organization and cultivate professional relationships.
  • Conduct initial Coordination of Care (COC) meetings for prospective new senior living communities (i.e., staff introductions, learning of community operations such as resident capacity and lab/pharmacy vendors, discussing potential for hosting Family Nights/presentations/staff meetings onsite, etc.)
  • Coordinate onsite staff education/mental health presentations for each EC provider
  • Coordinate and organize training sessions and family events to foster community involvement and engagement.
  • Host frequent and meaningful interactions at each community (“meaningful interactions” defined as emails, calls, material/goodie drops, scheduled meetings, etc.)
  • Perform frequent follow-up communications via phone, text, and email to engage with potential clients and enhance relationships.
  • Ensure each community remains well-stocked with company’s marketing materials, as well as restock the onsite binder at each community as needed
  • Conduct cold calling to generate leads and promote services.
  • Build and maintain strong relationships with primary care providers to facilitate referrals and collaboration.
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