Community Liaison

Barber Station Assisted Living and Memory Care • Boise, ID

22h

About The Position

Successfully leads the resident recruitment process by establishing and cultivating meaningful relationships with prospects and their families and identifies individual candidate’s needs. Develops and maintains productive internal and external marketing strategies including referral sources and community relationships. Maintains occupancy levels, tracks and trends resident movements, is the central point of contact for all prospective residents and manages the admission/assessment process in collaboration with the community management team.

Requirements

• Degree in marketing or human services field preferred.
• Superior communication skills and strong customer service orientation required.
• Valid state issued driver’s license and travel are required.
• Prior experience in marketing to seniors, in sales, senior housing, long-term care insurance, hospitality or an appropriate healthcare/personal care background preferred.

Responsibilities

• Ensures the CAPLICO Core Values and Code of Conduct are adhered to at all times.
• Ensures compliance with Resident Rights and HIPAA policies at all times.
• Fosters a positive community image in the local community and presents a professional image.
• Forms alliances with key community individuals who have influential relationships with the geriatric population and/or their family members.
• Develops and cultivates relationships with religious, healthcare, skilled-care, and other professional businesses and service providers in the community.
• Identifies, creates and distributes appropriate promotional materials designed to generate additional inquiries.
• Represents the community at local community functions by making informational presentations. This may also include hosting/leading local support groups and participating in other appropriate community organizations’ events.
• Meets or exceeds the community’s established performance measures of the minimum contacts to be made per month.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees