Communication and Marketing Administrator

University of Southern CaliforniaLos Angeles, CA
Hybrid

About The Position

The USC Annenberg School for Communication and Journalism’s Office of Communication and Marketing seeks to hire a Communication and Marketing Administrator to join its high-performing team. Reporting to the Associate Director, Communication and Marketing Operations, the Communication and Marketing Administrator will oversee USC Annenberg’s marketing operations including administering the school’s marketing technology stack, website and paid media efforts.

Requirements

  • Minimum 3 years of experience in marketing operations and/or website content administration, preferably in academia or nonprofit.
  • Minimum 3 years of experience building and maintaining CRM campaigns on platforms such as Salesforce, Hubspot etc.
  • Minimum 3 years experience utilizing SEO best practices.
  • Minimum 1 year experience working within a project management platform such as Asana, ClickUp, Motion, Jira, etc., preferably under an established project management methodology.
  • A minimum of intermediate proficiency in the following platforms: Content management systems (e.g Drupal, WordPress, Squarespace, etc.), email communication platforms (Mailchimp, Salesforce, Constant Contact), Google Analytics, Google Tag Manager, Adobe Creative Suite.
  • Basic ability to write HTML and CSS.
  • Effective communication: Engages clearly and empathetically in interactions with others in all forms of communication, including verbal and written, one-on-one and group, etc.
  • Interpersonal awareness: Builds and maintains positive relationships and contributes actively as a member of working teams to achieve results.
  • Professional credibility: Takes responsibility for meeting goals, objectives and obligations, as well as solving problems while representing the mission, vision and values of the school.
  • Critical thinking: Obtains, analyzes and evaluates information effectively in the face of ambiguity.
  • Diplomacy: Cultivates and maintains meaningful relationships.
  • Inclusive excellence: Respects, values and contributes to USC Annenberg’s commitment to a culture of inclusive excellence and transformative learning for our students, faculty and staff. Helps create an environment where individual voices are valued, diverse perspectives are considered and meaningful dialogue flourishes.

Responsibilities

  • Administer the school’s marketing technology stack which includes web, CRM campaigns, email communication, form management and automation. This includes supporting efforts to ensure all digital properties meet the latest accessibility and security compliance requirements.
  • Administer day-to-day communication and marketing (marcom) operations support for USC Annenberg which includes the submission of departmental purchase orders and credit card verifi cations.
  • Manage posting and updating content on the school’s primary website, annenberg.usc.edu.
  • Build and manage CRM campaigns targeting prospective students.
  • Build and manage email campaigns and newsletters to key audiences, including prospective students, current students, faculty, staff and alumni.
  • Administer reporting on departmental KPIs and other important metrics.
  • Participate in the development of communication and marketing goals, objectives, plans and strategies.

Benefits

  • USC has excellent benefits, including health and dental benefits for staff and their family with access to the renowned university medical network; eligibility for retirement plans; tuition benefits for staff and their family; central Los Angeles location with easy access to commuter trains, transit subsidy program, buses and free tram pick up services; discounts to sporting and other campus events.
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