Commercial Product Marketing Manager
About The Position
Go-to-Market Strategy & Execution Develop and implement GTM strategies for SaaS products and consulting services, ensuring alignment with business objectives and revenue targets. Partner with Marketing and Sales leadership to define launch plans, pricing strategies, and promotional campaigns. Monitor market trends, customer needs, and competitive landscape to refine positioning and messaging. Collaborate with Sales to identify barriers to adoption and develop solutions to accelerate deal cycles. Provide insights on segmentation, targeting, and account prioritization to maximize penetration in key markets. Support Marketing in creating high-impact content such as case studies, whitepapers, and thought leadership pieces. Work closely with Engineering and Operations to ensure product readiness aligns with GTM timelines.
Requirements
- Bachelor's degree in Business, Sales, Marketing, or a related field
- 5+ years of relevant work experience with global products
- Strong foundation in marketing fundamentals, including pricing, positioning, articulating value propositions, building a differentiated strategy, understanding customer needs, and more
- Analytical & logical fact-based problem solving
- Strong communication and presentation abilities to groups, large and small
- Resourceful, collaborative teammate and possesses an owner mentality
- Effective at time management and priority setting
- Can travel domestically and internationally, 25%
Nice To Haves
- MBA is a plus
Responsibilities
- Develop and implement GTM strategies for SaaS products and consulting services
- Partner with Marketing and Sales leadership to define launch plans, pricing strategies, and promotional campaigns
- Monitor market trends, customer needs, and competitive landscape to refine positioning and messaging
- Collaborate with Sales to identify barriers to adoption and develop solutions to accelerate deal cycles
- Provide insights on segmentation, targeting, and account prioritization to maximize penetration in key markets
- Support Marketing in creating high-impact content such as case studies, whitepapers, and thought leadership pieces
- Work closely with Engineering and Operations to ensure product readiness aligns with GTM timelines
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Number of Employees
5,001-10,000 employees
