College Associate, National Brand Management
About The Position
The Brand Management team is the get stuff done, turn-problems-into-solutions, make our clients look like the rock stars, driving force within the Live Nation Media & Sponsorship division. We are a collection of resourceful, ambitious, and strategic minded individuals that thrive in an environment full of variables and unknowns. If you like to sit at a desk, write white papers, and theorize on how things should work this is not the job or team for you. If you’re ready to do the best work of your life, we should talk. The Brand Manager leads day-to-day relationship and activities of Live Nation’s strategic marketing partnership with our top corporate brands within our team’s portfolio of management. This role will have an emphasis on festivals and social content and may work across multiple categories. You will be directly involved in maximizing the value of the client relationship and performance of client’s entertainment marketing programs with a focus on: Client Relationship Service Program Activation & Performance Project Management Financial Performance, Budget Planning & Reporting Team Management & Development Innovation & Growth
Requirements
- Passion for marketing, communications and/or client service
- A relentlessly curious mindset and willingness to ask questions
- Comfortable using business tools like Excel, Keynote, and PPT
- Interest in learning platforms like Salesforce, Asana, Slack and others
- An orientation to detail
- Superior project management skills, including managing multiple projects simultaneously
- Excellent communication skills – written, verbal, and presentation
- Proactive, collaborative, and organized working style
- Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa
Responsibilities
- Assist on-site activities for custom events, artist experiences, hospitality programs, venues, and festivals, including coordination with venue staff, festival production leads, and third-party activation agencies.
- Support the delivery of contractual agreements by helping with planning, execution, measurement, and reporting, and assisting in resolving challenges with asset delivery.
- Contribute to program recaps by gathering key information, business results, and insights to help improve future programs.
- Take detailed notes during client calls/meetings, create agendas, and distribute notes to relevant teams promptly.
- Build and strengthen client relationships by providing exceptional service and supporting day-to-day interactions with clients and internal teams.
- Establish relationships with internal teams (e.g., Digital & social media, Talent, Content Production, Legal, Finance) to ensure smooth program execution.
- Assist senior team members (VPs, Directors, and Marketing teams) with developing strategic programs and creative solutions.
- Participate in client meetings, including planning sessions, mid-campaign reviews, and presentations, as appropriate.
- Gain exposure to Live Nation’s Digital ecosystem and assist with tracking the execution of digital media programs.
- Help track budgets and expenses to ensure programs stay on budget and support identifying cost-saving opportunities.
- Research marketing trends and emerging technologies to provide insights for sponsorship programs.
- Review relevant deal points and contracts under the guidance of Sales and Legal teams and assist with the contracting process when required.
- Take on additional responsibilities as assigned by managers and senior team members to support the success of programs and projects.
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What This Job Offers
Job Type
Full-time
Career Level
Intern
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
