Client Services & Sales Marketing Specialist

Cambridge Healthtech InstituteNeedham, MA
Hybrid

About The Position

Cambridge Innovation Institute (CII) is seeking a creative, outgoing, and self-motivated Client Services & Sales Marketing Specialist to help execute the marketing of our sponsorship and exhibit opportunities, and work directly with sponsors and exhibitors to fulfill contracted deliverables and create a positive and seamless client experience. This dynamic and cross-functional position is ideal for an early-career marketing professional looking to gain hands-on exposure across multiple business functions and develop a versatile and highly transferable skill set in these areas: Marketing Coordination & Execution – Assist with campaign execution, promotional and revenue-generating initiatives, content development, and go-to-market activities and Client Services / Customer Success Support – Help drive client retention and engagement through proactive communication, contract fulfillment and coordination of deliverables. This role offers a strong foundation for future advancement into marketing, account management, sales, or client success, and is a great opportunity for anyone interested in a career in the events industry. CII delivers cutting-edge information through conferences, publications and training to forward-thinking leaders, innovators, and senior executives from life science, technology, and energy industries, focusing on high-technology fields where research and development are essential for the advancement of innovation.

Requirements

  • 1-2 years’ experience supporting sales with marketing execution: email marketing, social media (especially LinkedIn), and basic campaign coordination
  • Degree in Marketing, Communications, Business, or a related field
  • Strong interpersonal, written, and verbal communication skills
  • Highly organized, proactive, and detail-oriented – able to manage multiple campaigns, logistics, deadlines, and client deliverables simultaneously
  • Creative and resourceful – will bring ideas for improving campaigns, engagement, and client experience
  • Professional, client-facing communication and customer-service orientation
  • Responsiveness and follow-through – strong sense of ownership in ensuring client deliverables are completed accurately and on time
  • Adaptable and flexible within a fast-paced environment where priorities can shift and problem-solving is a daily part of the job
  • Able to travel (around 4 trips yearly) and work sometimes long days at events.
  • Experience with email marketing platforms (e.g., Mailchimp, HubSpot, etc.)
  • Familiarity with content management systems and website updates
  • Proficiency in Microsoft Excel or Google Sheets for tracking and reporting

Nice To Haves

  • Experience with CRM systems is a plus

Responsibilities

  • Develop and execute e-mail-marketing campaigns to promote exhibit and sponsorship opportunities.
  • Track and report statistics for e-mail sales marketing campaigns for each conference.
  • Coordinate the fulfillment of clients’ contracted deliverables, e.g. set up one-on-one meetings for sponsors at events, order branded items, and organize the exhibit hall game card and raffle.
  • Write and proofread sales-related marketing materials, e.g. brochures and event websites.
  • Collaborate with the design team on production of exhibit & sponsorship collateral.
  • Create, post, and update web content for sponsorship and exhibit pages.
  • Develop LinkedIn social media promotions to increase event visibility and drive sponsorship and exhibit sales.
  • Maintain the Sponsor & Exhibitor Portal: ensure deadlines are accurate, information is posted for clients to access, and client content is uploaded by the deadlines.
  • Conduct market research on competitive events to identify prospective sponsors and expand the prospect database.
  • Assist with client requests for demographics, attendee lists, and other event statistics.
  • Support engagement initiatives, e.g. cooperative client registration discount campaigns.
  • Travel to events as needed to assist with on-site deliverables and client support.
  • Support Best of Show Awards programs (web design, marketing, planning)

Benefits

  • We actively promote training and career development at all levels of experience and responsibility.
  • We are committed to work/life balance, offering flexible scheduling, generous paid leave, and employee wellness programs.
  • We provide excellent pay and incentives, including company profit share.
  • We offer health and dental insurance, FSA plan, and company-paid life and disability insurance.
  • We have a 401(k) with matching company contributions.
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