Category Planning Analyst

HARMLESS HARVEST INCOakland, CA
$75,000 - $90,000Onsite

About The Position

Harmless Harvest envisions a world where nutritious, clean, organic, and healthy food and beverages are the standard rather than the exception; where all people involved in creating the product are treated with fairness; and the planet is treated harmlessly. We are focused on changing the world, and we are always looking for like-minded, wildly passionate individuals to help us do this. Join the #HarmlessMovement About the Role The Category Planning Analyst sits within the Business Development team and plays a critical analytical and connective role supporting Category Management, Trade Planning, and Sales. This role is responsible for transforming complex data into clear, actionable insights that inform customer planning, internal performance reviews, and cross-functional decision-making. Reporting directly to the Senior Category Manager, with a dotted-line partnership to the Manager of Trade Planning, this role operates at the intersection of category strategy, trade execution, and sales enablement. The Category Planning Analyst partners closely with Sales, Finance, Supply Chain, Marketing, and Innovation to support disciplined commercial planning and execution across the business. This role provides strong exposure to category strategy and trade planning, with opportunities to expand scope and impact over time as the organization continues to mature.

Requirements

  • Bachelor’s degree required
  • 2–3 years of experience in Consumer-Packaged Goods, preferably in sales planning, category support, trade support, or finance
  • Working knowledge of promotional mechanics, trade methodology, and performance measurement
  • Experience supporting demand planning or forecasting processes
  • History with syndicated data sources (SPINS, Nielsen, IRI, or similar)
  • Advanced analytical skills with the ability to translate data into clear, concise insights
  • Strong organizational skills and attention to detail, with the ability to manage multiple priorities
  • Advanced proficiency in Microsoft Excel; working knowledge of PowerPoint and Word
  • Strong communication skills, with the ability to tailor insights to stakeholders with varying levels of data fluency
  • Collaborative mindset and comfort working in a fast-paced, cross-functional environment

Responsibilities

  • Utilize syndicated data, account-specific data, and internal reporting to identify trends, risks, and opportunities
  • Maintain and update weekly and monthly sales performance dashboards and trackers
  • Produce ad-hoc analyses to support time-sensitive business questions, customer discussions, and internal reviews
  • Update weekly & monthly tracking reports
  • Ad-Hoc business reporting necessary to answer time sensitive questions
  • Conduct projects involving sales, pricing, marketing, packaging, category management, trade marketing, forecasting, promotional activity, merchandising, & retail execution
  • Support all customer related shopper merchandising initiatives
  • Support cross-functional projects across category management, trade planning, forecasting, merchandising, pricing, and retail execution
  • Partner cross-functionally with Sales, Finance, Supply Chain, Marketing, and Innovation to align around shared commercial objectives
  • Support customer-specific retail activation and merchandising initiatives with data and reporting inputs
  • Drive regional account growth with sales utilizing category insights, performance analysis, and strategic recommendations

Benefits

  • Copious amounts of free coconut water
  • Generous Paid Time Off and Company Holidays
  • Parental Leave
  • Comprehensive health benefits and perks
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