Category Manager - TTD

Groupon•Chicago, IL

1d•$75,000 - $100,000•Hybrid

About The Position

We’re seeking a Category Manager to drive growth and excellence within Groupon’s Things to Do (TTD) vertical. You’ll help define the commercial standards for the category, lead performance management, and work cross-functionally with Sales, Marketing, and Operations to deliver profitable, high-quality deals that delight customers and strengthen merchant partnerships. This is a highly visible role at the intersection of data, strategy, and execution — ideal for someone who thrives in a fast-moving, analytical, and collaborative environment.

Requirements

5+ years of experience in Category Management, Merchandising, or Marketplace Operations, ideally within Travel, Experiences, or E-commerce.
Strong understanding of deal economics, margins, and pricing structures.
Experience working cross-functionally with Sales, Marketing, Finance, and Product teams.
Excellent analytical skills with ability to interpret category performance data and act on insights.
Demonstrated experience in sales enablement or training content development.
Exceptional written and verbal communication skills; ability to influence across levels.
Fluent in English; additional language proficiency a plus.

Responsibilities

Define and maintain category deal standards, including margins, payment terms, deal structures (single/multi PDS), options, and taxonomy.
Ensure every deal meets Groupon’s profitability and quality standards, balancing merchant ROI with customer value.
Oversee the creation and maintenance of B2B marketing materials and category-specific sales scripts, including key selling points and objection handling.
Own and maintain the category landing page, ensuring content reflects strategy, demand, and key partnerships.
Collaborate with the Training team to train and certify Sales reps on category-specific standards.
Develop training materials, quizzes, and certification content to ensure consistent sales quality.
Review a selection of high-rated Sales calls weekly, providing feedback and enriching scripts and playbooks with insights from the field.
Own the Category landing page and ensure content and merchant visibility reflect current strategic priorities.
Monitor category performance across new deal launches, existing deals, and GP delivery metrics.
Build and maintain supply–demand models, providing feedback to Sales on merchant pipeline, coverage, and performance by subcategory.
For US-based Category Managers: own relationships for top enterprise accounts
For non-US-based Category Managers: act as category subject-matter expert, supporting account strategy, joining key Sales calls, and ensuring materials and insights are ready for partner-facing discussions.
Serve as the informal owner of top merchants in the category, attending all relevant calls and coordinating with Sales to ensure strategic alignment.
Conduct monthly benchmarking of competitor marketplaces (pricing, content quality, ad positioning).
Partner with Revenue Analysts and Marketing liaisons to ensure competitive visibility and monetization via GPPI metrics and search relevance.
Advise on category pricing strategy and margin optimization based on market insights.