Category Analyst

Wow Bao•Chicago, IL

1d•$80,000 - $90,000•Onsite

About The Position

Wow Bao is seeking a Category Analyst to join our team in this newly created role! The Category Analyst will support the CPG Sales and CPG marketings teams by providing fact-based guidance to continue growing our business. The successful candidate will craft sales stories with strategic recommendations that differentiate Wow Bao from competitors, helping to increase distribution and shelf space, driving overall sales growth. This position requires 5 days a week on site in our River North office (Chicago, IL). Why Join Wow Bao? Join the adventure! Be part of a fast-growing, innovative brand that’s shaping the future of food Make an impact. Opportunity to support leadership during a pivotal expansion phase. Collaborative and creative. Thrive in an entrepreneurial culture that values bold ideas and big growth. Bao-tastic perks! Enjoy all the delicious, flavorful bao you can handle! ABOUT WOW BAO At Wow Bao, we believe that life is too short for uninspired food. We’re here to transform the Asian Street Food experience from every day and expected to extraordinary and inventive. Wow Bao is the fastest growing Frozen Asian Snack brand in the United States! Through strategic relationships with retail partners Wow Bao is now available in over 16,000 grocery stores nationwide! Wow Bao has a proud history of delivering restaurant-quality food, beginning in 2003 with the opening of our first location. Since then, we’ve grown into an omni-channel brand, serving guests through our retail business, food service, Chicago restaurants, airports, virtual kitchens, and universities. Today, we’re excited to take the next step in our journey with the launch of our corporate-owned food manufacturing plant—positioning Wow Bao for continued growth across all verticals. Wow Bao is one of only two brands to be recognized twice by Fast Casual magazine as the number one brand in their annual ranking of the Top 100 Movers & Shakers (2019 & 2022). WE FOSTER A CULTURE OF CARING At Wow Bao, every team member leads from a place of care. Whether it’s our guests or employees, we put people first. We strive to inspire, motivate, and appreciate one another every day. We live by the golden rule and treat everyone with kindness, empathy, respect, and a healthy dose of humor. We take our work, not ourselves, seriously.

Requirements

2+ years of experience in CPG industry, preferably in analytic or sales-focused roles
Bachelor’s degree or equivalent experience in a related field
Proven record of fact-based recommendations using syndicated data (NielsenIQ, IRI, SPINS, and household panel resources)
Strong planning/organizing skills; the ability to manage multiple initiatives simultaneously
Curiosity and motivation to mine a variety of resources to understand category and industry trends
Ability to thrive in a fast-paced, growth-oriented environment with shifting priorities.
Excellent communication and presentation skills, with the ability to distill complex information into clear and concise insights and tell stories with data
Strong proficiency in Microsoft PowerPoint or comparable presentation tools (e.g. Google Slides, Keynote)

Nice To Haves

Experience with Tableau, Power BI or other data visualization software is a plus

Responsibilities

Leverage syndicated and other data sources to mine and extract information to guide retail strategy and grow sales
Prepare presentations for sales initiatives including pitch meetings, line reviews, and other ad hoc customer contacts as needed
Own weekly and monthly syndicated reporting, processing and publishing in a timely manner to understand health of our business, identify competitive pressures, and proactively identify and solve potential pain points
Collaborate with sales team regarding all aspects of category strategy in assigned customers
Evaluate past performance of trade and marketing activity to ensure maximum ROI and foster operational efficiencies
Effectively communicate findings and recommendations in writing and with data visualization for understanding and use by internal and external audiences
Assist sales team with loading in promotions for certain accounts on retailer owned platforms
Assist with new item set up at with retailers
Other duties and projects assigned as necessary.