Campaign Manager
About The Position
We’re seeking an experienced, self-driven Campaign Manager to lead the strategy and execution of Tanium’s global solution campaigns. In this role, you’ll own the entire campaign lifecycle—from strategy and content development to activation, reporting, and optimization. You’ll collaborate with key stakeholders and partners, including Product, Field, Partner, Corporate Communications, Analyst Relations, Public Sector, Digital and Web, Marketing Operations teams, and external agencies to shape campaign strategy and deliver high-impact assets. Once campaigns are ready, you’ll work closely with global and regional teams to launch across channels. Post-launch, you’ll monitor performance, report weekly and monthly results, and provide actionable insights to optimize campaigns—highlighting progress against goals, identifying risks and opportunities, and driving continuous improvement. The ideal candidate is highly organized, skilled at managing multiple programs simultaneously, and has a proven track record of delivering integrated lead-generation campaigns that drive awareness, engagement, and pipeline. This position reports to the Director of Global Demand Generation & Campaigns and is a critical member of the team. You’ll work closely with Demand Generation to identify and execute owned-channel tactics such as webinars, email nurture programs, content syndication, and leveraging internal speakers for thought leadership. This position follows the Company’s hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.
Requirements
- BA or BS in marketing or related field
- 3-5 years in marketing campaigns, digital marketing, or integrated marketing
- Proven track record of delivering end-to-end integrated campaigns and developing high-ROI demand generation programs.
- Experience working with international teams and collaborating across regions.
- Analytical mindset with understanding of SiriusDecisions Waterfall methodologies.
- Excellent writing skills for landing pages, email, and ad copy.
- Highly collaborative, with a deep sense of ownership and accountability.
Nice To Haves
- B2B experience strongly preferred; experience in cybersecurity, cloud/SaaS, or IT environments is a plus.
Responsibilities
- Lead Campaign Strategy & Execution: Develop and optimize integrated multi-channel campaigns focused on key Tanium solutions to generate leads and pipeline globally.
- Collaborate Across Stakeholders: Partner with a dynamic ecosystem of teams to define, develop, and implement campaigns targeting core personas such as IT and Security Operations.
- Architect Buyer-Centric Programs: Use the customer buyer’s journey to design innovative, multi-touch engagement programs that nurture prospects through every stage.
- Orchestrate Creative & Content Development: Coordinate campaign assets and content creation across internal contributors and external vendors to ensure global and regional alignment.
- Analyze & Optimize Performance: Leverage reports and dashboards to measure effectiveness, provide visibility, and inform strategic decisions for ongoing optimization.
- Communicate with Clarity: Deliver clear, consistent updates on strategy, tactics, goals, and performance, including alignment with partner marketing sales plays.
Benefits
- In addition to an annual base salary, team members will receive equity awards and a generous benefits package consisting of medical, dental and vision plan, family planning benefits, health savings account, flexible spending account, transportation savings account, 401(k) retirement savings plan with company match, life, accident and disability coverage, business travel accident insurance, employee assistance programs, disability insurance, and other well-being benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
1,001-5,000 employees
