Business Systems Senior Manager (DG Media Network)

Dollar General • Goodlettsville, TN

11d • $110,000 - $130,000 • Remote

About The Position

The Business Systems role leads the ownership, optimization, and enhancement of DGMN’s Customer Relationship Management (CRM) and Order Management System (OMS) ecosystem, ensuring it effectively supports revenue growth, operational efficiency, and high‑quality data throughout the end‑to‑end commercial lifecycle. Acting as a strategic partner to cross‑functional stakeholders, the role translates business strategy and revenue workflows into scalable, well‑governed CRM and OMS solutions. Through strong system ownership, actionable insights, and enablement, this position solves complex business challenges and enables informed, data‑driven decision‑making across the organization.

Requirements

• Deep knowledge of CRM platforms and order management systems (OMS), including experience owning, evolving, or transitioning customer and revenue systems in a scaled business environment; Salesforce experience and/or certification is valued but not required.
• Strong comfort with database architecture and data model design, including the ability to understand, evaluate, and influence how customer, order, and revenue data is structured across CRM, OMS, and integrated systems. Experience partnering with technical teams to ensure data models support scalable workflows, reporting accuracy, system performance, and long-term platform evolution, while maintaining data integrity and governance standards.
• Strong understanding of Retail Media Networks (RMN), revenue operations, and commercial workflows, including sales lifecycle management, advertising products, campaign execution, billing, and post‑sale support.
• Demonstrated ability to operate with strong business acumen, including the ability to understand commercial objectives, apply context, and design systems that effectively support revenue growth and operational efficiency.
• Proven expertise leading complex, cross‑functional initiatives that span business, operations, and technology teams, with clear accountability for outcomes and delivery.
• Exceptional project management and organizational skills, with the ability to manage multiple concurrent initiatives in a fast‑moving, highly dynamic environment.
• Highly detail‑oriented, self‑directed, and clear communicator, with strong critical‑thinking and problem‑solving capabilities.
• Ability to analyze data, reporting, and system outputs and translate them into insights, recommendations, and actions that drive measurable business results.
• Bachelor’s degree required; advanced degree in business, information systems, engineering, or a related field is a plus.
• 6+ years of relevant experience owning or supporting CRM, OMS, or revenue technology platforms in a business-critical environment, with demonstrated accountability for outcomes.
• Experience working within or supporting a Retail Media Network (RMN), digital media organization, ad tech ecosystem, or revenue operations function strongly preferred.
• Proven background partnering with sales, marketing, finance, operations, and technology teams to support end-to-end commercial workflows, from pre-sale through post-sale execution and reporting.
• Hands-on experience leading system evolution, optimization, or platform transitions (e.g., CRM migrations, OMS implementation or replacement) in a growing or transforming organization.
• Strong CRM and OMS platform experience; Salesforce experience and/or certification is a plus.

Responsibilities

• Define, own, and execute the CRM/OMS roadmap aligned to DGMN’s strategy and operational needs, with a focus on scalability, automation, continuous improvement, and platform modernization. (20%)
• Serve as the accountable business and systems lead for DGMN’s revenue operations, partnering closely with cross‑functional stakeholders to translate business objectives into effective, technology‑enabled solutions. (20%)
• Own the overall technical health, performance, and reliability of the CRM/OMS revenue technology stack, ensuring systems operate effectively and managing system configuring, administration, and optimization to deliver business outcomes. (20%)
• Lead the migration, implementation and rollout of a future‑state CRM and/or OMS platform, driving business requirements, system configuration, data migration, integration readiness, and change management. (20%)
• Evaluate, recommend, and lead the implementation of new CRM/OMS capabilities, integrations and supporting technologies to enable end‑to‑end revenue workflows and operational efficiency. (10%)
• Develop enablement materials, training programs, and communications to support users through system changes, drive adoption, reinforce best practices, and socialize key learnings across the organization. (5%)
• Design and deliver reporting and dashboards that provide actionable insights into key business performance metrics. (5%)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees