Business Solutions Analyst

NBCUniversal • Universal City, CA

10d • $90,000 - $115,000 • Hybrid

About The Position

The Business Solutions Analyst will be part of the Film & TV Studios Technical Solutions team within Studios Technology Solutions. This role supports the analysis, delivery, and enhancement of technology solutions across the Film & TV marketing and content operations landscape, with a strong focus on Digital Asset Management (DAM) and key Marketing Technology capabilities. The Business Solutions Analyst will partner with business stakeholders to translate operational, and marketing needs into clear requirements, ensuring that delivered solutions align with enterprise standards and studio priorities.

Requirements

• Bachelor’s degree in Marketing Technology, Information Systems, Business Analytics, Computer Science, or related field (or equivalent experience)
• 3+ years of experience in business analysis, marketing technology, data analytics, or digital marketing operations
• Experience gathering and documenting business requirements, user stories, and functional specifications
• Strong understanding of marketing processes, including campaign planning, trafficking, audience segmentation, and performance measurement
• Experience analyzing and validating marketing, audience, or digital performance datasets
• Experience supporting DAM system, including metadata standards, search optimization, asset hierarchies, and rights/permissions
• Experience with Salesforce or other enterprise CRM/MarTech platforms
• Experience with Airtable, including base design, data modeling, automation, and integrations
• Strong analytical skills with the ability to interpret data, identify trends, and support insights generation
• Proficiency in Excel and familiarity with SQL for basic queries and data validation
• Experience working in cross-functional teams involving marketing partners, data engineers, and technology teams
• Excellent communication skills, with the ability to translate complex technical concepts into clear language for business stakeholders
• Strong organizational skills with the ability to manage multiple workstreams in a fast-paced environment

Nice To Haves

• Experience working in the global Media & Entertainment industry
• Understanding of the Film, TV, and Streaming landscape, including digital marketing and consumer behavior trends
• Familiarity with MarTech platforms, such as: Social listening tools Campaign and media planning tools Customer/Audience Data Platforms (CDP/DMP)
• Hands-on experience with marketing analytics, including campaign measurement, attribution, audience insights, media effectiveness, or Media Mix Modeling
• Demonstrated ability to adopt new technologies quickly and articulate their business value
• Proactive, self-directed work style with strong initiative and the ability to manage work independently

Responsibilities

• Collaborate with stakeholders to capture business needs and translate them into functional requirements and user stories
• Support DAM systems and projects, including metadata, asset ingestion, versioning, permissions, taxonomy, and search improvements
• Conduct business analysis to identify opportunities for optimization across asset management systems and marketing technologies
• Develop documentation, training materials, and reference guides to support user adoption
• Perform testing and validation for new enhancements, integrations, and system upgrades
• Contribute to dashboard development in partnership with BI and analytics resources
• Support issue triage and coordinate resolutions with internal teams and external vendors
• Assist with project planning and track milestones, risks, and dependencies across assigned initiatives

Benefits

• medical
• dental
• vision insurance
• 401(k)
• paid leave
• tuition reimbursement
• a variety of other discounts and perks

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level