Business Development Manager

Mad Engine Global LLC•Glendale, CA

10h•Onsite

About The Position

The Business Development Manager plays a key role in expanding MAD Engine Global, LLC’s portfolio of licensed brands. This position is responsible for identifying, pursuing, and securing new brand partnerships while managing existing license agreements to ensure compliance and mutual growth. The ideal candidate combines strong relationship-building and negotiation skills with a deep understanding of brand licensing, retail trends, and contract management.

Requirements

Bachelor’s degree in Business, Marketing, or a related field required.
5+ years of experience in licensing, brand partnerships, or business development, ideally in apparel, entertainment, or consumer products.
Proven experience in contract negotiation and relationship management.
Strong understanding of brand positioning and market trends.
Excellent communication, presentation, and interpersonal skills.
Proficiency in Microsoft Office Suite; familiarity with licensing management systems a plus.

Responsibilities

Identify and pursue new brand licensing opportunities that align with MAD Engine’s strategic goals and product categories.
Conduct market research to identify emerging trends, key brands, and partnership prospects.
Lead outreach efforts and initiate discussions with potential licensors and brand owners.
Develop compelling business proposals and pitch presentations for prospective partners.
Oversee all aspects of contract negotiation, renewal, and compliance for existing licenses.
Collaborate with legal and finance teams to review and execute agreements that protect company interests.
Maintain strong relationships with licensing partners to ensure ongoing collaboration and performance.
Monitor royalty reports, sales data, and contractual obligations to ensure compliance with license terms.
Work closely with Product Development, Design, Sales, and Marketing teams to ensure brand strategies are executed effectively across product lines.
Provide insights and updates to internal teams regarding new brand initiatives and market opportunities.
Support internal presentations and updates for leadership on licensing portfolio performance.
Assist in developing business forecasts and revenue projections for new and existing brand partnerships.
Evaluate the profitability and potential growth of licensed programs and propose recommendations.