Business Development Manager

Millman Multimedia Career•York, PA

21d

About The Position

Artsy Couture is seeking a dynamic Business Development Manager who will help forge and maintain long-term, trusted relationships with B2B clients. The Business Development Manager will oversee client catalogs and order management, drive business with new and existing opportunities, and actively build our client list, identifying areas in which to grow our current and future range of in-store and factory-fulfilled personalized photo products The ideal candidate is a self-starter, with a focus on sales, marketing and communications, new client sales, and business growth. The Business Development Manager should have strong written and verbal communication skills, as their role will involve continued interactions with external and internal clients, as well as a dynamic and solution-driven approach to doing business.

Requirements

5+ years of experience in Sales, Marketing, Business Development, or other relevant work experience, ideally in a B2B environment
Experience in both online and in-store retail sales

Nice To Haves

Experience in photography and personalized print products is a plus

Responsibilities

Lead Acquisition/Management (Top of Sales Funnel): 30%
Identify and engage cold leads through a mix of inbound and outbound strategies.
Inbound: Leverage website sign-ups, content marketing (blogs, eBooks, webinars), SEO, paid ads, and social media engagement to generate leads.
Outbound: Research and conduct proactive outreach via email, LinkedIn, mail, and phone; represent the company at networking events, trade shows, and industry conferences; and utilize lead lists or data providers to expand prospecting efforts.
Utilize AI tools such as ChatGPT to assist in research and reach outs
Support the business team by planning and participating in annual trade shows and conferences, including research, vendor review, logistics coordination, and on-site execution.
Collaborate with the creative team to generate marketing materials.
Warm Leads Management (Middle/Bottom of Sales Funnel): 30%
Maintain Salesforce warm leads and opportunities and communicate with the BD team to identify outreach opportunities, set client milestones, and ongoing lead funnel management.
Lead virtual and in-person presentations and create samples for potential clients.
Work with the business team to execute GTM strategy by industry and segment focus.
Develop and execute sales strategies to increase revenue and market share.
Analyze lead and sales data to create product-specific forecasts and reports using Google Sheets to support business development and marketing strategies.
Account Management: 20% (of time)
Assist in managing the overall relationship of current B2B clients, including but not limited to support on marketing initiatives, forecasting sales, product merchandising, sales training, order processing and management, contract and pricing negotiations, and customer service escalations.
Provide monthly and quarterly performance reporting to external/internal key stakeholders on primary accounts and OKRs
Attend virtual and in-person meetings with clients on an annual basis.
Foster world-class account support and management.
Housekeeping and Continuous Improvement: 20%
Work with Product Engineers and Operations Managers to problem-solve new product solutions for both in-store use and factory fulfillment.
Work with the order fulfillment team to improve order automation.
Assist product development in launching new products for B2B clients.
Provide exceptional Q4 (Peak Season) support to both internal departments and external clients.
Housekeeping: Maintain all workflows and documentation within company systems
Continuous Improvement: Develop, document, and maintain policies, procedures, and internal controls, to align with the company objectives and with an eye on standardization and continuous improvement
Drive process improvement, efficiencies, automation, and accuracy in the departments or workflows overseen
Keep ahead of industry developments and apply best practices to areas of improvement
Set performance standards to meet the service goals of the company