Business Development Manager - RFID Partnerships

Vanguard ID Systems•Downingtown, PA

33d

About The Position

The RFID Business Development Manager is responsible for the expansion of Vanguard ID’s RFID business by building relationships with system integrators, chip and inlay manufacturers, hardware providers, software solution companies, and OEMs. You’ll manage the full RFID pipeline by proactively engaging partners and collaborating across teams to create scalable programs and new product lines that address end‑customer use cases such as inventory management, access control, and asset tracking. Success in this role will be measured by quarterly growth in qualified RFID partner opportunities and net new revenue and gross margin generated through partner programs. Why this role is exciting Be the engine that grows our RFID partnerships: You will create opportunities that directly drive Vanguard ID’s growth and expansion into new markets and customer segments. Career development: You’ll join a collaborative, cross-functional team where your input is valued and your professional growth is actively supported. Be part of our transformation: Join a business that is actively evolving its RFID strategy, partner ecosystem, and go-to-market approach. If you are eager to help fuel Vanguard ID’s RFID growth and become a core driver of our partnerships strategy, this role is for you.

Requirements

At least 5 years of experience in business development, sales, partnerships, or account management in a B2B environment.
Experience in RFID, identification, POS systems, logistics, or related technology sectors, including familiarity with system integrators, channel/partner sales models, and OEM relationships.
Demonstrated experience managing a sales pipeline, including documenting activity, setting follow-ups, and progressing opportunities through defined stages.
Strong organizational skills with high personal accountability, attention to detail, and comfort managing multiple opportunities at once.
Excellent communication skills, with the ability to run calls, conduct discovery, and build rapport with external partners.
Comfort working cross-functionally with leadership, marketing, product, and operations to move opportunities forward.

Nice To Haves

Action-oriented mindset with a willingness to research targets, pursue vendors, and follow through consistently on outreach and commitments.
Ownership mentality and end-to-end accountability: this role values someone who takes responsibility for their pipeline and partner relationships, from first outreach through launch to ongoing relationship management.
Curiosity, learning, and a high bar for quality in understanding new tools, partner models, and markets, and in turning that curiosity into sharper outreach, better questions, and smarter opportunities.

Responsibilities

Lead generation & outreach: Proactively source and qualify new prospects across the RFID ecosystem, including inlay and chip manufacturers, system integrators, reader and hardware OEMs, label/solution resellers, and software or platform providers that can integrate Vanguard ID’s RFID‑enabled tags, cards, and labels into end‑to-end solutions.
Conduct company and market research to identify priority targets, decision-makers, and partnership models before outreach.
Execute outbound outreach (email, phone, LinkedIn, events follow-up) to secure discovery calls, partnership discussions, and solution exploration meetings.
Collaborate with marketing to refine target lists, prioritize outreach, and align messaging for specific verticals or partner types.
Communicate proactively when deals need additional internal support, adjustments to strategy, or escalation to leadership.
RFID partnerships & development: Serve as a primary point of contact for RFID system integrators and alliance partners, participating in recurring partnership check-ins and opportunity reviews.
Maintain ongoing touchpoints with partners through regular check-ins, updates, and follow-up, ensuring relationships continue to generate new opportunities and revenue over time rather than remaining one-time interactions.
Collaborate with internal stakeholders and external partners to:
Identify gaps in current offerings and propose new RFID solutions or form factors that address specific partner and end-customer use cases.
Develop and launch new products and bundles for partner catalogs, online stores, and solution offerings.
Translate partner requirements and feedback into clear inputs for internal teams, ensuring alignment between what is discussed with partners and what is executed internally.
Partner with our talented marketing team to develop and refine sales collateral, including pitch decks, one-pagers, case studies, and product overviews tailored to RFID partnerships.
Pipeline management & execution: Own the RFID business development pipeline, ensuring all leads, contacts, and opportunities are documented, organized, and actively advanced.
Take warm introductions from executive leadership and other internal stakeholders and convert them into structured opportunities with defined decision-makers, documented meeting outcomes, scheduled follow-ups, and clear action plans.
Have a strong ownership and follow‑through mindset to ensure every lead, introduction, and conversation moves forward with clear coordination and accountability.
Provide regular updates to leadership on pipeline health, key opportunities, risks, and resource needs through clear documentation and reporting.
Keep CRM and internal tracking tools current so leadership has clear visibility into activity levels, pipeline stages, and forecasted impact.