Business Development Executive

MediaNews Group•Anaheim, CA

4d•$31 - $36•Remote

About The Position

Southern California News Group (SCNG) is seeking a Business Development Executive to lead revenue growth for our advanced digital and in-house content marketing channel, Skyline. This role is responsible for delivering world-class service, partnering with clients to meet their advertising campaign objectives, and working with colleagues to manage the development of new accounts. As a key player in one of the largest media companies in Southern California, you'll have the chance to work with 11 daily newspapers, associated websites, multiple weekly newspapers, and social channels, reaching over 8.1 million readers each week! This is a remote position within Southern California, with occasional in-office collaboration as needed.

Requirements

Proven Sales Success: 2 - 4 years of advertising/media sales experience, with a track record of driving revenue and closing deals in digital media or online advertising sales
Hunter Mentality: A relentless drive to prospect and close new business. Comfortable with cold calling, outreach, and handling rejection while maintaining a positive, proactive attitude
Sales Techniques Expertise: Thoroughly skilled in sales techniques such as cold-calling and lead generation, with a proven ability to close deals and proficiency with sales platforms (Salesforce and Outreach)
Self-Driven and Independent: Capable of working independently, identifying and prioritizing business opportunities effectively
Contract Negotiation Skills: Demonstrated ability to negotiate multi-variable contracts and successfully close new business deals
Positive and Entrepreneurial Attitude: Bring a positive and entrepreneurial spirit to the team, fostering a collaborative and motivated work environment
Strong Communication and Time Management: Exhibit excellent presentation, organizational, and time management skills, with the ability to handle multiple tasks and priorities

Responsibilities

Proactively Prospect, Qualify and Close: Take charge of the entire sales process, from generating prospects to closing deals, with 100% focus on new business opportunities (no leads are provided, all leads must be self generated) and exceeding KPI goals for your clients
Create Compelling Sales Presentations: Develop and deliver compelling marketing presentations and solution-based proposals that cater to customer needs and effectively promote our products and services
Cultivate Long-Term Relationships: Strengthen and maintain client partnerships to drive lasting business relationships, continued revenue growth, and define KPI’s for campaign performance
Strategic Matchmaking: Utilize multiple lead sources to research, prioritize, and target potential customers, aligning their audience segments with SCNG/Skyline/Adtaxi products, including print, internet banner advertising, custom/branded content, influencer marketing, behavioral and contextual targeted networks, video, SEO/SEM, mobile, and social media
Stay Informed on Industry Trends: Stay ahead of the curve by actively monitoring and understanding current trends in the advertising technology industry
Expert Sales Knowledge: Demonstrate expert knowledge in online media channels, as well as an understanding of their correlation to offline executions, enabling you to effectively position our products and services against competitors
Analyze Sales Metrics: Assess key sales metrics to develop effective strategies for achieving sales success
Collaborate Internally: Navigate smoothly across various departments within SCNG to create compelling media solutions for advertisers