Business Analyst

Rocket Youth•Westview, FL

3d•$80,000 - $115,000•Onsite

About The Position

The Business Analyst will work cross-functionally to analyze complex datasets, build dashboards and visualizations, and translate findings into strategic recommendations for leadership and local operators. Extract, transform, and analyze large datasets using SQL and Python to track and optimize core subscription and enrollment KPIs (e.g., avg enrollments, % new, and churn rates). Engineer and maintain scalable data pipelines, transforming fragmented, inconsistent, and messy data from multiple source systems into clean, reliable datasets through rigorous validation, normalization, and quality control processes. Build and maintain detailed retention cohorts to track member engagement over time, identifying drop-off points and opportunities to extend customer lifetime value (LTV). Develop and implement predictive models to forecast future business outcomes, specifically focusing on predicting seasonal enrollments and identifying at-risk customers for churn mitigation. Perform deep-dive customer segmentation to inform targeted CRM campaigns, analyzing campaign performance to improve engagement, conversion, and retention metrics. Design and build interactive, automated dashboards in BI tools (Tableau or Power BI) that provide local operators and leadership with real-time visibility into operational, financial, and marketing performance Translate complex data into clear, actionable insights and executive-ready presentations for non-technical stakeholders. Become an expert in the various class management systems used by our partner organizations, ensuring data cleanliness and accurate metric tracking across newly acquired brands Track top-of-funnel acquisition metrics using Google Analytics and other web tracking tools, connecting online behavior to downstream enrollments.

Requirements

3+ years of experience in a Business Analyst or similar analytical role.
Experience in analyzing data to draw business conclusions and in using data visualization tools. such as Tableau and Power BI.
Experience in writing SQL queries.
Proficiency in Python for data analysis.
Experience with Google Analytics or other web analytics tools.
Technical Expertise: Proficiency in BI tools like Power BI AND Tableau, with a solid understanding of data modeling and report/dashboard design.
Business Acumen: Strong ability to understand client requirements and translate them into technical solutions and drive business outcomes.
Adaptability & Creativity: Quick learner with creative problem-solving approach, capable of thriving in a dynamic, fast-paced environment.
Strong communication skills with the ability to present insights to non-technical audiences.
Ability to work cross-functionally in a fast-paced, acquisition-driven environment.
Strong analytical, critical thinking, and problem-solving abilities.
Accountability, ownership, and a continuous learning mindset.

Nice To Haves

A degree or certificate in Computer Science or a related field.
Familiarity with cloud platforms like Azure or AWS is a plus.

Responsibilities

Analyze complex datasets
Build dashboards and visualizations
Translate findings into strategic recommendations
Extract, transform, and analyze large datasets using SQL and Python
Engineer and maintain scalable data pipelines
Build and maintain detailed retention cohorts
Develop and implement predictive models
Perform deep-dive customer segmentation
Design and build interactive, automated dashboards in BI tools (Tableau or Power BI)
Translate complex data into clear, actionable insights
Become an expert in the various class management systems
Track top-of-funnel acquisition metrics using Google Analytics