Builder Evangelist

Airtable•Austin, TX

8d•Remote

About The Position

Airtable's AI capabilities are transforming what builders can create - but most builders don't know it yet. We need someone to change that by being a trusted, authentic presence in the communities where builders already gather. This role is about credibility, not broadcasting. You'll spend your time in Reddit threads, Discord servers, Slack communities, and LinkedIn conversations - earning trust by being genuinely helpful, surfacing real AI use cases, and converting skeptics through working demonstrations. You're not the corporate voice dropping into communities; you're a builder who happens to work at Airtable. You'll work alongside our PMM team (who owns our video content strategy) and our internal Community team. PMM creates polished content for our channels; you bring Airtable's story into external communities and bring community insights back to us.

Requirements

Active presence in 2+ technical or builder communities with demonstrated credibility (show us your post history)
Strong Airtable knowledge or clear ability to ramp quickly
Daily AI tool usage with genuine enthusiasm for the technology
Excellent written communication across different community contexts
Self-direction - you'll operate in spaces we can't fully supervise
Video content creation experience

Nice To Haves

Top contributor status in r/Airtable or similar technical communities
Active member of Airtable Community, BuiltOnAir Slack or professional Airtable networks
Experience at a B2B SaaS company in community, developer relations, or evangelism
Airtable certification or consulting experience
Conference or community speaking experience

Responsibilities

Maintain daily presence in Airtable’s community and external builder communities: r/Airtable, BuiltOnAir Slack, NoCode communities, industry-specific groups, Twitter/X, LinkedIn
Build relationships with power users, community leaders, and influential builders
Answer questions, share use cases, and demonstrate AI capabilities in context
Convert AI-skeptical builders through authentic interaction and working examples
Bridge AI enthusiast communities (r/ChatGPT, AI Discord servers, LinkedIn AI groups) to Airtable
Partner with our internal Community team to connect external conversations to owned community programs
Host AMAs and live Q&A sessions in community spaces
Create "build-with-me" content showing real AI implementations
Develop platform-native content (Reddit posts, Twitter threads, LinkedIn articles) that sparks discussion
Partner with PMM, Education, and Community team to identify community-sourced topics
Enable and amplify community members creating their own content
Rapidly prototype working demos to answer community questions and showcase what's possible
Surface builder pain points, feature requests, and sentiment shifts to Product and PMM
Identify emerging use cases and implementations worth showcasing
Synthesize community feedback into actionable insights
Flag opportunities where builder success stories could become customer references