Brand Strategist (Freelance)

CASE AgencyNew York, NY
18d$50 - $100Remote

About The Position

CASE Agency is looking for a freelance brand strategist for a short-term engagement with the potential to extend. Initial engagement will focus on one project, possibility to extend to more. What you’ll do: Support discovery and early strategy work across consumer, brand, category and culture Synthesize inputs into clear insights and strategic takeaways Help shape brand platform direction (positioning, value proposition, pillars, narrative) Build clean, client-ready docs and slides that are sharp and easy to follow Collaborate closely with our strategy lead and creative team on tight timelines

Requirements

  • 3–7 years in brand strategy (agency experience strongly preferred)
  • Elevated taste and deep knowledge of prestige beauty, haircare and wellness categories
  • Clear writer who can make strategy feel simple and compelling
  • Comfortable moving fast and multi-tasking
  • Confident running parts of the work independently, with thoughtful checkpoints

Responsibilities

  • Support discovery and early strategy work across consumer, brand, category and culture
  • Synthesize inputs into clear insights and strategic takeaways
  • Help shape brand platform direction (positioning, value proposition, pillars, narrative)
  • Build clean, client-ready docs and slides that are sharp and easy to follow
  • Collaborate closely with our strategy lead and creative team on tight timelines
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