Brand Marketing Coordinator

CRH Plc. • Dunwoody, GA

51d • Onsite

About The Position

Oldcastle APG, the leading provider of outdoor living solutions in North America, is home to an award-winning portfolio of products that enable customers to Live Well Outside. We are seeking a Brand Marketing Coordinator to help shape and share the stories of some of our most iconic and innovative brands - including Belgard, the number one hardscapes brand in North America, and Echelon, a leading provider of architectural masonry solutions. In this role, you won't just "support" marketing - you'll help craft the creative vision, shape how our brands are perceived, and translate strategic ideas into compelling, on-brand experiences. You will partner with the Senior Brand Manager to develop campaigns that inspire, educate, and connect with audiences across digital, print, and experiential channels. This is a highly collaborative position where creativity, storytelling, and brand stewardship come together to drive market impact.

Requirements

• 2+ years of experience in marketing, branding, creative development, or communications (agency or client-side)
• Bachelor's degree or equivalent experience in marketing, communications, design, or a related creative field
• Strong interest in design, brand storytelling, and the building materials or construction industry, with enthusiasm for learning about premium products like Belgard and Echlelon that define outdoor living luxury
• Demonstrated ability to create or direct creative work, from campaign themes to copywriting to visual execution
• Excellent organizational skills with the ability to manage multiple creative projects in a fast-paced environment
• Strong collaboration skills and the confidence to contribute to creative discussions and strategic planning

Responsibilities

• Bring brand stories to life by collaborating on creative concepts, campaign narratives, and visual direction that align with each brand's unique identity and voice
• Partner with Senior Brand Manager to develop and execute integrated marketing campaigns for Belgard, Echelon, and other high-visibility brands in the Hardscapes and Masonry portfolio
• Create, edit, and adapt original content - including copywriting, imagery direction, and design briefs - for use across digital, print, social, point-of-sale, and event marketing
• Assist in concept development for product launches, tradeshow activations, sponsorship opportunities, and seasonal campaigns
• Work cross-functionally with sales, product, and digital teams to ensure campaigns are consistent, compelling, and strategically aligned
• Manage day-to-day brand operations, including asset development, vendor coordination, and creative production timelines
• Track campaign performance, analyze competitive trends, and present findings to inform future creative strategies
• Maintain organized brand asset libraries, ensuring that all creative materials remain current, on-brand, and high-impact
• Contribute to creative problem-solving to evolve brand expression and enhance customer engagement

Benefits

• Highly competitive base pay
• Comprehensive medical, dental and disability benefits programs
• Group retirement savings program
• Health and wellness programs
• An inclusive culture that values opportunity for growth, development, and internal promotion

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Nonmetallic Mineral Product Manufacturing
• Number of Employees: 5,001-10,000 employees