Brand Manager

Live Nation EntertainmentNew York, NY
12d

About The Position

WHO ARE WE? Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com. WHO ARE YOU? Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on! THE JOB Support the planning, execution, reporting and on-site delivery of key client activations across Live Nation assets including venues, festivals, promotions, media, and hospitality, and proactively identify or resolve any challenges with asset delivery Coordinate client status calls/meetings including the preparation of agendas, distributing pre-read materials, stewarding discussions, and delivering post call notes that support the progression and delivery of client programs Ensure accurate, on-time financial reporting for sponsorship programs by processing invoices, reconciling expenses to budget, and maintaining Salesforce profitability plans Gather, analyze, and package key metrics, learnings and growth opportunities into program recaps that demonstrate delivery of objectives and contractual obligations Explore and apply cutting-edge marketing trends, emerging technologies, and industry best practices to strategically enhance sponsorship programs and foster team-wide learning and development Assist senior team members (VPs, Directors, and Sales Leads) with developing strategic programs, creative solutions, and business development/growth opportunities Develop and grow relationships with key Live Nation teams (i.e., Digital and Social Media, Promotions, Influencer, Legal, Finance, Research, etc.) to ensure the desired program delivery and results for clients Continuously strengthen day-to-day client relationships and grow relationships with key client contacts outside of the day-to-day team to support potential renewal and growth of sponsorship programs Represent Live Nation with a commitment to integrity, respect for others, inclusivity, collaboration and professionalism Support department-wide development initiatives that improve overall team efficiency and effectiveness

Requirements

  • 2-5 years of direct experience in brand or account management, client service, media, or entertainment, and/or experiential marketing, advertising or activation agencies
  • Strong project management skills including ability to communicate, prioritize, manage, problem solve, and organize simultaneous projects and deadlines
  • A proactive, collaborative, and organized working style with excellent written and communication
  • Proven ability to work calmly and efficiently under pressure
  • Excellent interpersonal skills for building relationships internally and externally
  • Knowledge of consumer and market research with ability to integrate sponsorship program recommendations, recaps and other client-oriented communications
  • Proficiency in enterprise technology platforms including AI, Microsoft Office, Keynote, Asana, or other relevant applications
  • Ability to travel up to 40% of time or more in season, often nights and weekends and occasionally without significant advanced notice
  • Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

Nice To Haves

  • Work with recognizable global brands preferred
  • Experience with marketing programs across physical and digital components preferred

Responsibilities

  • Support the planning, execution, reporting and on-site delivery of key client activations across Live Nation assets including venues, festivals, promotions, media, and hospitality, and proactively identify or resolve any challenges with asset delivery
  • Coordinate client status calls/meetings including the preparation of agendas, distributing pre-read materials, stewarding discussions, and delivering post call notes that support the progression and delivery of client programs
  • Ensure accurate, on-time financial reporting for sponsorship programs by processing invoices, reconciling expenses to budget, and maintaining Salesforce profitability plans
  • Gather, analyze, and package key metrics, learnings and growth opportunities into program recaps that demonstrate delivery of objectives and contractual obligations
  • Explore and apply cutting-edge marketing trends, emerging technologies, and industry best practices to strategically enhance sponsorship programs and foster team-wide learning and development
  • Assist senior team members (VPs, Directors, and Sales Leads) with developing strategic programs, creative solutions, and business development/growth opportunities
  • Develop and grow relationships with key Live Nation teams (i.e., Digital and Social Media, Promotions, Influencer, Legal, Finance, Research, etc.) to ensure the desired program delivery and results for clients
  • Continuously strengthen day-to-day client relationships and grow relationships with key client contacts outside of the day-to-day team to support potential renewal and growth of sponsorship programs
  • Represent Live Nation with a commitment to integrity, respect for others, inclusivity, collaboration and professionalism
  • Support department-wide development initiatives that improve overall team efficiency and effectiveness

Benefits

  • Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
  • Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets
  • 401(k) program with company match, Stock Program
  • New parent programs & support including caregiver leave and baby bonuses, infertility support
  • Tuition reimbursement, student loan repayment internal growth and development programs & trainings
  • Volunteer time off, crowdfunding network

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

5,001-10,000 employees

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