Brand Manager

PoshmarkRedwood City, CA
3d

About The Position

As a Brand Manager, you will play a key role in bringing Poshmark’s brand strategy to life across channels and teams. This role will support the rollout of our brand refresh, help manage integrated brand initiatives, and execute our content strategy with cross-functional partners. You’ll serve as the connective tissue of the brand team — ensuring consistency, elevating execution, and helping teams across the organization translate the brand strategy into cohesive, impactful work. The ideal candidate is organized, collaborative, creatively minded, and excited to help build the next chapter of Poshmark’s brand.

Requirements

  • 5+ years of experience in Brand Management, Brand Marketing, Creative Project Management, Growth Marketing, or related roles.
  • Experience supporting brand refreshes, campaign execution, or integrated marketing initiatives.
  • Strong organizational and project management skills; able to coordinate multiple stakeholders and timelines.
  • A creative eye with the ability to review and provide constructive feedback on brand content.
  • Excellent communication skills and ability to collaborate with cross-functional teams.
  • Comfortable in a fast-paced, evolving environment.
  • Experience working with Creative, Social, or Marketing teams preferred.
  • Interest in the secondhand space, consumer brands, or marketplaces a plus.

Responsibilities

  • Support the rollout and adoption of Poshmark’s refreshed brand identity by managing brand guidelines, toolkits, and cross-functional enablement.
  • Execute integrated brand initiatives (retail, product, and cultural moments) by coordinating timelines, partners, and creative assets.
  • Contribute to brand content strategy by supporting top-of-funnel creative, organic social evolution, UGC/influencer guidelines, and cultural content pillars.
  • Manage quarterly brand photoshoots in partnership with Creative and Social, ensuring a steady pipeline of fresh, on-brand assets.
  • Maintain strong cross-functional alignment by partnering with Creative, Growth, Community, Product, and People Ops to ensure cohesive brand expression across all touchpoints.
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