Brand Manager- New Business

Church & Dwight Co., Inc. • Princeton, SC

7d • $110,900 - $157,900 • Hybrid

About The Position

Church & Dwight is seeking a Brand Manager to join our team. This role is responsible for executing licensing growth strategy to transition selected licensed SKUs into core C&D businesses. About the Role This role bridges brand strategy, business operations, and cross-functional collaboration—acting as a key driver in enabling successful go-to-market plans, streamlining processes, and building category expertise. The ideal candidate thrives in ambiguity, takes ownership, and brings a strategic mindset with the ability to operate nimbly across functions.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.
• 5+ years of relevant experience in brand management, product management, or business operations—CPG experience a plus.
• Proven ability to lead cross-functional initiatives and manage complex projects to execution.
• Strong analytical, organizational, and communication skills.
• Comfortable working in a highly entrepreneurial, fast-paced environment with shifting priorities.

Responsibilities

• Transition Management & Operational Leadership Lead the transition and integration of 100+ licensed SKUs from licensee to core ownership within the C&D business systems, ensuring seamless integration across functions. Co-lead day-to-day business management including forecasting, P&L management, and performance reporting for transitioned and TAG-led products.
• Product & Packaging Development Develop briefs for necessary efficacy improvements as well as next generation product renovations, line extensions and packaging updates in close coordination with R&D, Regulatory, Operations, and Supply Chain. Own and manage the internal review process to ensure compliance across product claims, packaging, and regulatory.
• Brand Strategy & Category Stewardship Assist in the development and execution of brand strategies and partner with sales strategy and RGM on price-pack architecture to sustain and unlock future growth across under-leveraged, previously licensed categories. Serve as the internal category(s) expert by leveraging Circana data, competitive intelligence, and consumer insights to shape strategic direction.
• Cross-Functional Collaboration Partner closely with key functional teams—Contract Manufacturing, R&D, Finance, Procurement, and Project Management—to ensure project milestones and business objectives are met. Collaborate on internal and external presentations to align stakeholders and support go-to-market initiatives across all channels.

Benefits

• As a Church & Dwight US employee, you (and eligible dependents, as applicable) will have access to medical, dental, vision, basic life insurance, paid vacation and sick time, and Paid Parental Leave.
• U.S. employees are entitled to paid holidays, floating holidays, and vacation days starting in their first year of employment depending on hire date.
• You are also able to participate in our 401k retirement plan (with company match and profit-sharing) and Discounted Employee Stock Purchase Plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees