Brand Manager (Gardens)

The Scotts Company • Marysville, OH

119d • $125,000 - $147,100

About The Position

Here at Scotts Miracle-Gro there is no such thing as a typical day. Our culture is constantly energized by new and exciting growth opportunities and at a rapid pace. We are looking for a Brand Manager to join our Gardens Brand Marketing team. A successful Brand Manager at Scotts is the ‘hub of the wheel' of their business unit--owning a prestigious national brand. Our Brand Managers are strategic leaders, responsible for delivering both top line growth and profitability for their business. From utilizing insights to create impactful innovation, to crafting breakthrough marketing programs to drive awareness and conversion, our Senior Brand Managers ensure we keep our consumers at the heart of everything we do. This will be a hybrid position out of our Global Headquarters in Marysville, OH.

Requirements

• Have 6+ years of relevant Brand marketing experience and 2+ years of people management experience.
• Have experience in media planning, advertising creative and concept development.
• Proven track record of developing, coaching and managing others.
• Sets targets, aligns people to the work, and effectively follows up.
• Understand modern brand building in a fast-paced CPG environment.
• Experience balancing competing priorities, and quickly translating insights into actionable marketing strategies.
• Strong financial acumen and understand the levers to pull to properly manage & manipulate your P&L to deliver profitable results.
• Experience leading a cross-functional team (Sales, Supply Chain, R&D, etc.), with strong influencing skills to manage vertically and horizontally throughout the organization.
• Willing and eager to get your hands dirty—demonstrated a relentless bias for action and owner's mentality.
• Have an enterprise mindset—a keen ability to understand how your work fits into and enhances the broader company objectives.
• Be curious and challenge the status quo—seeking out new ways to drive growth.
• Be an outstanding storyteller—quickly and succinctly distill complex data to tell a story.

Nice To Haves

• MBA

Responsibilities

• Lead the team operations for a specific SBU and ensure all work is completed on time, with excellence and leadership alignment.
• Present on leadership meetings to increase executive visibility.
• Act as the lead on MARCOM strategic planning for the SBU to gain key skills in closing the communication loop with consumers.
• Demonstrate leadership beyond their brand team by bettering the department and company through extracurricular involvement.
• Split the role of 'Challenger' with the SBU Director within the team/department and with cross functional teams.
• Develop operating plans and execute strategies needed to meet top-line sales, margin and contribution to profit objectives.
• Lead your brand and cross-functional partners through the development and implementation of strategic initiatives that drive your business for the short and long term.
• Navigate uncertainty and lead with agility to win in a rapidly-evolving consumer & customer landscape.
• Develop your team—our brand managers are stewards of our marketing talent bench.
• Ensure inventory levels are appropriate by managing the overall SKU assortment and by maintaining frequent communications with cross-functional partners.
• Ensure all marketing activities are on strategy and consistent with spending principles/budgeting.
• Serve as the primary contact with the Creative Marketing Team.
• Manage budgets and initiatives to deliver EBITA.

Benefits

• Medical, dental and vision coverage for you, your spouse/domestic partner and dependents.
• Wellness reimbursement program.
• 401K match (up to 7.5%).
• 15% discount on company stock.
• Access to Maven Family Planning and up to $30,000 to accommodate for adoption, fertility and surrogacy.
• Employee Resource Groups focusing on diversity and inclusion, family, education and sustainability.
• Opportunities for community service and volunteerism.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Chemical Manufacturing
• Education Level: Bachelor's degree