Brand Development Manager

eBay • Salt Lake City, UT

268d • $90,400 - $176,200

About The Position

At eBay, we're more than a global commerce leader — we're changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We're committed to pushing boundaries and leaving our mark as we reinvent the future of commerce for enthusiasts. Our customers are our passion, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet. Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

Requirements

• 7+ years in performance marketing, digital advertising, or commerce required.
• Proven track record in driving new business acquisition, particularly through cold calling, networking, and establishing brand relationships.
• Experience with enterprise-level sales and building long-term partnerships with established brands.
• Strong organizational skills, attention to detail, and ability to thrive in a fast-paced environment.
• Positive, results-oriented attitude with a drive to innovate and achieve business goals.
• Experience in setting and measuring advertising KPIs.
• Experience with both Search and Display advertising is a plus.

Responsibilities

• Drive Enterprise Sales: Acquire new, high-value brand relationships with established brands and leading industry players across verticals. Build and expand eBay's brand portfolio through a mix of direct and indirect partnerships. Own the responsibility of meeting advertising revenue goals, with a focus on driving results through strategic brand relationships.
• Build Strong Relationships: Develop and maintain strategic partnerships with brands, focusing on aligning eBay's ad products with the unique business objectives of each brand. Be the trusted advisor and 'voice of the brand' within the organization, ensuring that their needs are represented and addressed in the execution of campaigns. Lead client meetings and negotiations with key decision-makers to deepen brand partnerships.
• Design Brand Advertising Solutions: Partner with brands to define their advertising objectives and create holistic media plans that deliver results across the full funnel. Leverage data insights to craft tailored advertising solutions that improve brand visibility, drive conversions, and foster long-term loyalty.
• Execute Campaign Strategy: Define campaign objectives and deliver on desired outcomes. Set clear budgets aligned with ad strategies, ensuring efficient spending and maximum ROI. Oversee the development of creative assets and the selection of listings to promote. Drive continuous optimization of campaigns to improve performance and return on investment.
• Maximize Value Through Ads: Constantly innovate and create solutions to maximize revenue potential for brands. Drive visibility and improve performance across eBay's advertising solutions, constantly refining approaches to meet brand goals. Stay up-to-date with the latest trends in advertising and commerce to ensure brand strategies remain relevant and competitive.
• Collaborate Cross-functionally: Partner with merchandising, business development, and product teams to ensure seamless integration and alignment across campaigns. Provide valuable feedback on product enhancements, making sure that the unique needs of your categories and brands are addressed.

Benefits

• Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.
• The total compensation package for this position may also include other elements, including a target bonus and restricted stock units (as applicable) in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave).

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers